Making sure My Emails Get Delivered

Discussion in 'General Marketing' started by CanJohn, Dec 17, 2009.

  1. #1
    I'm using smtp.com to send out emails for an up coming email marketing campaign i'm running.

    My question is... how do i make sure i get a high % of my emails to where they're meant to go? Do the spam checkers go on I.P's or email addresses as well as keywords in the emails?

    I've done a couple of email campaigns before and up to now the first was by far the most successful. As i didnt have stats for that one, i dont know if it was anything to do with better deliverability or not.

    This is only a one time email so i want to get it right and get the most out of it. Plus it's taken me a long time to build the list so don't want to blow it. :)

    Any info, advice, or links on the matter would be great.
     
    CanJohn, Dec 17, 2009 IP