PLR (Private Label Rights) content is a great tool to boost your presence online and really relate to your target audience. However, that's only possible when you know how to use your PLR content effectively. When you put these PLR tips to work for your business you'll see real results before you know what's hit you. Use PLR content as blog posts, for a cost friendly method of using it. You can use PLR for frequent content updates that readers and search engines alike will appreciate. Just remember that it's important to include a few of your own ideas as well to make the content truly your own and unique. Blogs are very personal so it will be very difficult to really get in there and build your brand if you eliminate that important step. The PLR content you buy/have can prove to be a great springboard for your ideas and give you the spark that you need for your blog. You could choose to open a membership site and charge members a small monthly fee to access helpful content you provide. This simple idea has been the catalyst for many successful Internet marketing businesses. Good quality PLR content that is focused on your niche can be turned into paid content easily. Before you give away any content, be sure you add your own unique twist to it somewhere. It's important to add some of your own personality into the content you intend to give away. This can prove to be a great business for you in the long run, which gives you a residual income, month after month. Publish a newsletter online via email subscription service and use PLR content to ensure that you have a steady supply of quality information for your newsletter. But make sure that the content that you're adding to your newsletter is relevant and goes hand in hand with your targeted niche. If you're really looking to create a unique experience for your subscribers be sure to add your own points to the PLR. Either way, your main aim should be to deliver value to your subscribers through your newsletter. End of story. Then there's the option of rewriting your PLR and selling it as PLR to others. Even though there is a great deal of potential for profit in doing this, few marketers takes advantage of this idea. What you would be doing is taking Plane Jane PLR and turning it into something much better before selling it for a higher price. There are plenty of people who are constantly on the lookout for high quality PLR so you'll always have a decent market. PLR content isn't going to suddenly disappear and when you can use methods like this to make the most of it, why would you want it to?