Major Google algo change

Discussion in 'Google' started by Benahue, May 8, 2008.

  1. #1
    Google’s algorithm now appears to be viewing the capitalized versions of keywords as separate from the lowercase versions, which would mean an overhaul of ALL keyword research tools. I've talked to people who say they've noticed this for at least 2 months, but haven't talked about it publicly. The keyword research tools that still view the lower and uppercase versions of keywords as the same (meaning all of them) will remain inadequate forever unless people spread the word about this. Kudos to the first keyword research company that adjusts to this change in the Google algorithm.

    These tests prove that this is true: http://www.bigoakinc.com/blog/google-appears-to-change-algorithm-using-capital-letters-creates-new-keywords/
     
    Benahue, May 8, 2008 IP
  2. JohnS0N

    JohnS0N Notable Member

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    #2
    I'm not too sure how upper or lower-case keywords could actually affect relevancy, which is the foundation of google. You never know though, but I assume it was either a temporary glitch or the results were returned from a different data center.
     
    JohnS0N, May 8, 2008 IP
  3. Benahue

    Benahue Active Member

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    #3
    Well, imo I don't think "tennis shoe" and "tennis shoes" are much different in relevancy, but Google does since the SERPS are different for each. This is significant because it means SEOS can target the uppercase versions just as someone might target the misspelling or the plural version of a keyword. If it's a temporary glitch, why has it been going on for 2 months?

    And the results weren't returned from different datacenters because you can see the datacenter URLS in the screenshots.
     
    Benahue, May 8, 2008 IP
  4. dcristo

    dcristo Illustrious Member

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    #4
    You have always had to target both plural and singular versions, this is nothing new.
     
    dcristo, May 8, 2008 IP
  5. godmode

    godmode Well-Known Member

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    #5
    Can you shows us some examples of Capital letter and non-capital letter having different SERPs?
    it could be interesting however unless we see if its actually the case we can't talk much
     
    godmode, May 8, 2008 IP
  6. shafty

    shafty Well-Known Member

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    #6
    Where did you get this info?? I dont believe a word of it and it makes no sense.
    Show your sources or i'll assume your a nut job
     
    shafty, May 8, 2008 IP
  7. WishBone

    WishBone Peon

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    #7
    If that so then it's really big thing. Imagine when dealing with adwords, that's too complicated.
     
    WishBone, May 8, 2008 IP
  8. wisdomtool

    wisdomtool Moderator Staff

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    #8
    I see no such effects, although nowadays the SERPs are jumping like crazy, it is no longer fix as in the past.
     
    wisdomtool, May 8, 2008 IP
  9. JohnS0N

    JohnS0N Notable Member

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    #9
    Tennis shoe is a tennis shoe, but tennis shoes are tennis shoes. It's not a big change in relevancy, still is a minor one.

    On the other hand engagement ring is the same as EngAgeMeNt RiNG.

    P.S. Congrats on putting up a controversial link bait :D
     
    JohnS0N, May 8, 2008 IP
  10. kg_lew

    kg_lew Peon

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    #10
    I haven't seen any differences.
     
    kg_lew, May 8, 2008 IP
  11. freeman

    freeman Active Member

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    #11
    I dont see any difference for most of my keywords too.
     
    freeman, May 9, 2008 IP
  12. Stealer

    Stealer Peon

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    #12
    I always use both just to be safe anyways....;)
     
    Stealer, May 9, 2008 IP
  13. andrewaff

    andrewaff Well-Known Member

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    #13
    NO no
    I don't think so
    I did not realize this thing so far.

    Thanks
     
    andrewaff, May 9, 2008 IP
  14. banker0679

    banker0679 Well-Known Member

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    #14
    maybe not uppercase/lowercase keywords but I do believe it applies to singular/plural words.

    If you search for 'fha secure programs' I am #1
    If you search for 'fha secure program' I am in the top 3-4

    It is helpful to use both keywords
     
    banker0679, May 9, 2008 IP
  15. Benahue

    Benahue Active Member

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    #15
    Haha, honestly, that was not my intent. This is a big deal though if it isn't a glitch. For those people who are asking to see my sources, I did post the URL with screenshots (screenshots that show the URL of the datacenter in them) in the original post, but here are the screen shots again:

    http://www.bigoakinc.com/blog/google-appears-to-change-algorithm-using-capital-letters-creates-new-keywords/

    I have also talked to other people, and some say they've noticed this for about 2 months, but haven't talked about it publicly yet for some reason.
     
    Benahue, May 9, 2008 IP
  16. Lovely

    Lovely Well-Known Member

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    #16
    I have not seen any different in the lower and uppercase changes in keyword, I will look at it more closely. Thanks any way for the info
     
    Lovely, May 9, 2008 IP
  17. Benahue

    Benahue Active Member

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    #17
    Well, you can go to the exact datacenters and test it: http://www.mcdar.net/dance/index.php That way you can be sure that Google isn't just switching datacenters on you if you receive different results.
     
    Benahue, May 9, 2008 IP
  18. Pixelrage

    Pixelrage Peon

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    #18
    I figure that if you used all lower case keywords, you're fine...except for keywords that were the first word of a sentence. Besides, who the hell capitalizes words when they search for something on the net, anyway? ;)
     
    Pixelrage, May 9, 2008 IP
  19. Benahue

    Benahue Active Member

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    #19
    We have no idea how many people do because there is no keyword research to figure that out. And that's the main reason this change in the algo (if it's not just a 2 month long glitch) is significant. But I would wager that some people would capitalize certain keywords more than others, mostly proper nouns, like Titanic.
     
    Benahue, May 9, 2008 IP
  20. writingman1421

    writingman1421 Active Member

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    #20
    if this is true....im screwed. I capitalize the first letter of every word with my page titles....and no one will type in "Easy Dog Training Guides That Are Cheap" they'll either type all caps or all non-caps.... i don't too many nut jobs wHO tYpE LiKE thIS

    Honestly though, I don't think this is true.. Google is cooky, but not as far as that I dont think. That would just cause mayhem.
     
    writingman1421, May 9, 2008 IP