Low traffic on Easter (5 April)

Discussion in 'Google Analytics' started by lopes, Apr 5, 2012.

  1. #1
    I'm getting an unexpected drop in general traffic today. Is it related to Easter or something?
     
    lopes, Apr 5, 2012 IP
  2. tiffanywilliams12i2

    tiffanywilliams12i2 Peon

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    #2
    did you change anything?
     
    tiffanywilliams12i2, Apr 5, 2012 IP
  3. lopes

    lopes Well-Known Member

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    #3
    No, nothing at all!
     
    lopes, Apr 6, 2012 IP
  4. M8INTERNET

    M8INTERNET Member

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    #4
    Just about every website I know suffers seasonal and habitual visit changes
    You can usually confirm this by comparing year-to-year (assuming you have these stats available)

    Equally, if you noticed (or can check for) a reduction over previous bank holidays (such as Christmas and New Year) then this is most likely the cause

    Ironically one of my own websites has the opposite issue
    It has more visitors in the four weeks leading up to holidays, a consequence of that is that during the holiday the number of visitors can fall by about 50%, but this usually returns to previous levels after the holiday
    This is quite typical for a travel / holiday website
     
    M8INTERNET, Apr 7, 2012 IP
  5. mnichs23

    mnichs23 Member

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    #5
    Before assuming anything just check your keywords ranking. Is there any drop in ranking of your website's keyword? If not then may be due to Easter.
     
    mnichs23, Apr 11, 2012 IP
  6. sellhousefast

    sellhousefast Active Member

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    #6
    Easter is very quite in my country, UK. Traffic drops off to 25% of normal levels.
     
    sellhousefast, Apr 14, 2012 IP
  7. robertpol

    robertpol Peon

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    #7
    My drop in this time is ~10%
     
    robertpol, Apr 14, 2012 IP
  8. casand

    casand Peon

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    #8
    I think in UK,Us and all the trafic is been droped
     
    casand, Apr 17, 2012 IP
  9. dlovesn

    dlovesn Peon

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    #9
    Yes, Easter might be the issue behind it. Or might be because of any referral visit.
     
    dlovesn, Apr 23, 2012 IP