Dear Friends, I think AdWords impression getting lower than last few years, is this true or just my feeling ? Comparing with Yahoo, with same keywords, same ads, I think AdWords has lower impression. Is this a sign that AdWords no longer 'best place' to advertise ?
Google still has the largest market share in terms of searches in comparison to Y/M. I personally haven't noticed a decrease in Ggl. The best place to advertise would be despendant on your tracking results!
Yahoo and msn takes a lot of time to set up and review by their staff, this is where they lose out. Google in other hand, is fast and effective.
Maybe you chosen high competitive keywords. So try to research other keywords for Adwords. Misspelled keywords or long tail keywords.
I Like to use overture to look for keywords. I get alot of impressions but im only getting 5 cents per click and making 65% on my conversions. Cheers
Out with the old in with the new- Looks like Yahoo's new Panama will push it closer to Google's platform.