i have 0.80 $ ecpm on soccer site. i heard that if i will add content about sport shoes the cpm will go up ? is it true?
In principle, yes. But income also depends on the quality of the content, the CTR and the amount of visitors you get.
You probably heard that because sports shoes ads fetch more CPC than regular sports ads. But keep in mind that the amount you make depends 100% on how many clicks you get, which is where ad tweaking plays in.
ii have great traffic and i blocked MFA but still low ecpm . my pages dont have content at all maybe 6 words in a page.
Well, that explains it then. You need to get more content (a descriptive title and description at the very least) - and put relevant keywords in the metatags.