Looking for comparisons with other high-traffic sites

I currently have a hi-volume website with about 120,000 page views per day. I am looking to see how others are doing to determine if our numbers are in line with average.

Could you please post your AVERAGE for Nov 1 - 15?

Here is my average for Nov 1 - 15:

Page Impressions
105,257

Clicks
265

Page CTR
0.25%

Page eCPM
$1.96

For those experts out there, how does the above compare with yours?

Thanks in advance for any insight.

 

you can clearly increase your CTR to get at least 1% that's a minimum, except maybe for some forums or game sites.

 

If you receive 120,000 page views a day, how do you only have 105,257 page impressions for 15 days?

 

I receive a little less than that (but not much) on our Dance Forums, and we found much better profit selling our own ads. Our click thru rate is less than yours too, but we have our own ads in most of the primo locations. Our click thru rate is 0.20% but our own ads earn about 3-4 times adsense.

 

it's a daily average on last 15 days.