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Long tail keywords or short keyword? and why? For beginners

Discussion in 'Search Engine Optimization' started by jerryrussell, Aug 21, 2019.

  1. #1
    As you might already know that Google prefers long-tail keywords over short keyword but you may not know the reason behind it.
    Here I will give you an example of why long-tail keywords are more preferred over short keywords.
    Take example,
    If you want to learn to make french fries at home,
    You'll always search "How to make homemade french fries or How to make french fries at home" (Long-tail keyword)
    and probably will not search "homemade french fries" (short keyword).
    As you can see, in this example how the long-tail keyword is more focused and specific about what user needs. And the short keyword is just a name of french fries made at home, user intentions here are not clear to the google.
    As Google is now focusing more user intention to give more advanced and focused results so longtail keywords are preferred.
     
    jerryrussell, Aug 21, 2019 IP
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  2. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #2
    People speak their search phrases more often now (as opposed to typing them) and it will only become more predominant. So, yes, long tail keywords / phrases is the way to go.
     
    qwikad.com, Aug 21, 2019 IP
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  3. mrb1129

    mrb1129 Well-Known Member

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    #3
    Google doesn't prefer anything. Its just that every short kw has a very steep competition compared to long tail keywords, so they are easier to rank. And also long tail kw's reflects the actual page intent so its easy for Google to direct the users searching for it, to it.
     
    mrb1129, Aug 21, 2019 IP
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  4. dcristo

    dcristo Illustrious Member

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    #4
    Long tail keywords get less search volume but will generate the bulk of your traffic.
     
    dcristo, Aug 21, 2019 IP
  5. Duyen Nguyen

    Duyen Nguyen Greenhorn

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    #5
    Long tail keywords will be better because its KD is lower than short tail keywords. This means you will be able to rank top these keywords easier than short tail key words.
     
    Duyen Nguyen, Aug 29, 2019 IP
  6. ellenwilson718

    ellenwilson718 Peon

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    #6
    Long tial keywords are better for beginners because long tail keywords are easy to rank
     
    ellenwilson718, Aug 29, 2019 IP
  7. Robert David

    Robert David Greenhorn

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    #7
    Basically short tail keyword are the specific keyword and long tail keyword has no so much searches in a month or week so this long tail keyword is easy to rank for beginners
     
    Robert David, Sep 2, 2019 IP
  8. seocorporation

    seocorporation Active Member

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    #8
    You are right.
    As qwuikad said, now with the increasing trends of voice search long tail keywords are increasingly becoming mainstream.

    From my experience, I can say that long tail keywords can drive 80% of the search traffic. so instead of obsessing about keywords, one should obsess about the users and being relevant to them and google will love you automatically.
    Modern search engines focus on topics, not on single keywords. If you want to get high rankings for a particular keyword, you must make sure that your whole website is relevant to the topic of that keyword.
     
    seocorporation, Oct 1, 2019 IP
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  9. dienelkathil

    dienelkathil Banned

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    #9
    Focusing on long tail keywords is a great SEO tactic. Long tail keywords are keywords or key phrases that are more specific – and usually longer – than more commonly searched for keywords. Long tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. They allow you gradually to get more traffic and to be found by new and motivated audiences.
     
    dienelkathil, Oct 8, 2019 IP
  10. KylieSweet

    KylieSweet Well-Known Member

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    #10
    Short keywords are usually competitive and broad that's why long tail keyword phrase would be the best way to target your specific audience in the field.
     
    KylieSweet, Oct 29, 2019 IP
  11. JEET

    JEET Notable Member

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    #11
    @qwikad.com
    Thanks for that info. I don't use mobile phone too much, not for web browsing at all. Your info was useful :)
     
    JEET, Oct 30, 2019 IP
  12. Harvey Wolf

    Harvey Wolf Member

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    #12
    The easiest way to think about long term keywords, is to think about what would a person naturally type into the search bar when trying to find something. The more you can do it this way, the closer you will get to finding a good one.
    Also it's important to remember long tail keywords need to make sense, flow and be as natural as possible not just for search engines but to the people reading your content as well.
     
    Harvey Wolf, Feb 3, 2021 IP
  13. sarahk

    sarahk iTamer Staff

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    #13
    Isn't that exactly the point the OP is trying to make?
     
    sarahk, Feb 3, 2021 IP
  14. Harvey Wolf

    Harvey Wolf Member

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    #14
    Hey, Sarahk could you tell me what OP means please for future reference as I have gone up the list of members replying and can't see OP as anyone's name. Thanks.
     
    Harvey Wolf, Feb 3, 2021 IP
  15. sarahk

    sarahk iTamer Staff

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    #15
    OP = Original Poster, the person who started the thread. You'll see it on sites like reddit too.

    we also have CH = Contest Holder
    PM or DM = private conversation message
     
    sarahk, Feb 3, 2021 IP
  16. Harvey Wolf

    Harvey Wolf Member

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    #16
    OK thanks for sharing. Also CH didn't know what that meant either.
     
    Harvey Wolf, Feb 3, 2021 IP
  17. Cookiemodels.com

    Cookiemodels.com Greenhorn

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    #17
    I would long tail everything. As a rule of thumb, you get less traffic, but there is way less competition for your words so ranking comes quickly. Then you want quality long tails, hopefully ones that are link to what your site converts best on. This will increase sales faster than fighting a smaller word that is more common.
     
    Cookiemodels.com, Feb 3, 2021 IP
  18. Fuad M Rafiq

    Fuad M Rafiq Greenhorn

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    #18
    longtails keywords are best for beginners as they have low search volume which makes it easy to rank.
     
    Fuad M Rafiq, Sep 20, 2021 IP
  19. Priya ds

    Priya ds Greenhorn

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    #19
    Long tail keywords are like users' mind voice. We also raise how users will search for the query. so, Long-tail is preferrable. As of now, it has low competition but high volume
     
    Priya ds, Sep 20, 2021 IP
  20. jessicaherron9

    jessicaherron9 Member

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    #20
    Short-tail keywords are much more general search queries consisting of one or two words, while long-tail keywords consist of three to five or even more words. When looking for keyword suggestions, novice online marketers can be tempted to go solely for short-tail keywords, since these terms often hold the most traffic.
     
    jessicaherron9, Nov 3, 2021 IP