Hi, I am working on a Panama City based business project these day. I have worked on its meta tags. No I am working on the off-page seo of this website. Can anyone pls suggest me how to improve rankings for a local based business website? What techniques should I use to improve the keywords rankings?
@rahul What else I can do? These are only 2 techniques. I don't want to over optimize my website with applying only certain techniques.
Search for local directories in your area. Do competitor analysis using ahrefs and opensitexplorer and submit your website where your competitor has submitted their link. Rest all off page activities are same.
I personally go about things very different to many local marketers and I see massive ranking increases using this method. I basically build my own private blog networks from domains with valuable links that have expired in the related niche/ area... these can be quite simple to find by searching through listings on niche/ location related directories with Xenu. You then register these domains and add the content as displayed upon archive.org or fresh. Being the domains are highly related they often have highly related links pointing to them that pass allot of juice and local citations. In some cases I may also 301 redirect valuable expired domains direct to my money site.
For off page SEO 1st of all you can submit your site to Local business listing in Google plus Yahoo local Yelp yellowpages search for local listing directories Reviews Try to get links from local sites Get in touch with local community in social networks share links and receive likes from them