Hiya, I own OOFT.net which is very pronouceable and is a very common term i would say generally for the younger generation. When they see somebody good looking or are shocked by something; "Ooft she is fine"; "Ooft that must have hurt" Would love your appraisals! Thanks!
It's more so: "Ooof, that hurt!" or "Owww, that must of hurt!" But I must say, that name seems easily brandable.