Link Exchange negatively impact your site's ranking in search results.

Link Exchange negatively impact your site's ranking in search results.I found here http://www.google.com/support/webmasters/bin/answer.py?answer=66356

 

It matter who is linking to you

 

hi

this purely depends on the type of links
if they are relevant to your site's content then they help

ankur

 

yea i would definitely be careful when doing link exchanging. Limit yourself to only a few and make sure that the links are relevant. Being relevant is the most important.

 

Many f the leading sites on the net have been regularly exchanging links with good and powerful sites and other portals and have seen great results in between. Reciprocal links are not bad in nature but bad neighborhoods can actually damage the effects and results.

 

but does anyone have any data?

 

Yeah it may effect the ranking negatively but I don't do one way link exchange .
People who do 3 way link exchange are on the safe side forsure !

Regards,
Gnoc

 

Yes play its safe and use 3 way links.. altho sometimes you can help who is linking to you

 

That is why it is said that give priority to one way links from related sites to get maximum benefit of your links.

 

You got me scared for a moment, this only impacts your site rankings bad if the site doesn't relate to your site

 

I checked Here http://www.google.com/support/webmasters/bin/answer.py?answer=66356

 

Hi,

In the first line it is clear "The quantity, quality, and relevance of links count towards your rating."

So link relevancy is matter more on link exchange

 

We can't control the behavior of peoples who links to us.Even google peoples knows that.But when exchangine links we need to be careful otherwise that exchage will be worthless

 

It's clearly written over there, which kind of links impact negatively. Avoid -

* Links intended to manipulate PageRank
* Links to web spammers or bad neighborhoods on the web
* Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
* Buying or selling links that pass PageRank

 

Link exchange in not recomended by google. But it will not be problem if the linked site is not a spammed

 

You won't be penalized for providing a few natural backlinks to your or your friends' sites. Some people worry about it too much. There's nothing to worry if you don't create a special links page and stuff it with hundreds of external links with no content.

Even totally irrelevant links count if it is natural. I moved a totally irrelevant site from third page to the #3 in the first page of google leveraging the power of my PR3.