Link development is one of the building blocks of a successful search engine optimization campaign. Without high-quality link development, sites usually cannot maintain long-term search engine traffic. By doing a little research and making polite, genuine link requests, the link development process might not be such a daunting task. And you might make some friends along the way.
Is this a question or just a phrase that you would like people to comment on? Anyway, what you say is true. I personally have never been one for too many link exchanges, though.
I honestly hate link development, its such a pain in the arse...then you check your stats and see all that well targeted traffic coming in...makes it worthwhile.
IMO this a part of his link development...just post to add up as backlinks...anyway i agree with what he just said...