Start here mate: http://www.google.com/support/webmasters/bin/answer.py?answer=35769 Then if you've got a few quid spare - read this: http://www.seomoz.org/items/view/7 ($39.00) Learn the basics and then read the forums Good luck
How about creating content that people want to link to, that way you won't break any rules. Other than that the above links are a goods starting point.
hmmm - depends - there are a few philosophies -- but essentially i like to think a link is a link - regardless of where it comes from - people are sure to disagree - but yes there are skills when it comes to competitive keywords... If your building for your self - the "long tail" would be the best bet - but if you are targeting competitive keyterms - then think about what would be most natural to see - essentially you are manipulating "Natural" search so the site you are optimising would want to look like the most authoritative for that chosen key word... be that in content or on location or on values etc... Rules of thumb - i would say - dont buy links from places that advertise selling links! After that -- its what ever you think is best! Good luck! DCx
Agree with dietcola - loads of people buy links, but if they look natural does it matter? Also remember that most people would normally link to your site with its name, not with a keyword. Too many keywords in your links looks wrong.
There are different types of rules for different Link building strategies. 1] If you need exact backlink from any site. First you need to check is this site allowing dofollow link. If not, then this types of link can't be accept by google. 2] If You just need visitor from any site. Just go and post your link there. Social networking is the best way to promote your site. This types of link not consider by google if they are nofollow. 3] Try to follow all guideline while doing link building. Don't spam on any site.
Just look for websites that have a similar theme to your website. You really dont need to buy links as there are a lot of free article and directory websites out there that are very useful. Also look at who links to your competitors and use those links too