Hi Y'all I'm going to launch a niche directory, since it would have 0 pr I was thinking to offer a free listings for reciprocal links. My question is, since Im just starting off, would it be better to anchor text my sites' name or my go to keyword "___ directory"? What I think comes down to is, so I begin to increase my site's brand awareness or get noticed from my keyword from organic searches? Any advise would be greatly appreciated!