Hello everyone, I've been using lijit for a while now but unfortunately no clicks were recorded so far. The thing is that the fill rate is pretty low 63% for US and 16% for International traffic. Nonetheless the number of clicks should be by the hundreds by now. If I add a fallback ad I get around a 2% CTR with other ad networks and based on previous experience I should be seeing clicks, lots of them. I've sent them an email last week and so far no response but I see constant updates from adops concerning optimizations and new campaigns being assigned to my account. A few months ago I've talked with a Lijit representative through emails and the response time was about 10-15 minutes on their part. I don't know why they don't reply...but I'm certain they are a serious ad network. Other than that the eCPM is decent enough, 0.4$ for US and 0.25 for International traffic. Is anyone having the same issues with lijit? Suggestions? Thank you !
Dear Lijit Publisher(s), First, our apologies for any unintended delay in responding to your click tracking inquiries. I have my team reviewing our ticketing queue to ensure that we did not over look your inquiry in error. In immediate response o click tracking as it relates to the display advertising you receive via Lijit. Please note that we are predominately a Cost Per Mille (CPM) vs. Cost Per Click (CPC) advertising demand provider. With the above points in mind, click-tracking as it relates to our advertising services is less relevant than CPC, Direct Response (DR) or general Performance orientated display advertising. Although we do track clicks internally for a myriad of reasons, click performance will not necessarily influence the Fill Rate and eCPM performance of our advertising services. Moreover, it should also be clearly noted that unusually high click rates will be flagged and investigated for potential click-fraud behavior. In specific reference to your Fill Rate and eCPM inquiries, if we could trouble you to re-submit an e-mail to adops@lijit.com with your Lijit User Name, Website URL and Contact E-mail Address, we will immediately start researching your account and get back to you as quickly as possible. In the interim, I hope this initial information addresses your click tracking inquiry. We look forward to assisting you further with your eCPM and Fill Rate performance inquiry. Regards, The Lijit Ad Operations Team adops@lijit.com
Great news to hear! Please don't hesitate to reach out if you have other questions, Regards, Matthew Dir of Publisher Management Group
you fill rate is still quite good. my website fill rate never went above 21% and now this month its around 14% . i am really disappointed
shingo my fillrate actually increased and howering around 21-22% avg. but cpm rate saw 90% decrease and earning almost 78% decrease. but that is more related to advertisers. i got reply from them on most occasions. i discussed at mail all the earning-decreasing issue.
neeraj they are a well-known network and their fill-rate remains low. also cpm depends upon advertisers most. they also reply to mails. there is nothing much negative about them.