WEll I started a new campaign last night guys and somehow I don't know how cause I thought for sure I turned it off, but anyways, content results were turned on. My CTR therefore now sucks and now my ads aren't showing up on google for something I was steadily ranking 2-3 last night in. Do I have to increase my bid now so that I can even get impressions?
Content network CTR has no impact on your campaign. At the bottom of the ad group management screen in your account:
That's good to know thank you for pointing that out. So any ideas as to why my ads aren't showing up now when you search? My CTR for Search results is good - 3-4% range.
Maybe you need to increase your bids? Also impressions are based on relevancy of the landing page as well so make sure it matches the keywords.
Thank your lucky stars that you didn't run up a bill of £150 for forgetting to turn them off, and get no sales. Wasted £150. Not that I speak from experience or anything, lol