Lesser ads on a page pays More?

Discussion in 'AdSense' started by farhajr, Nov 10, 2008.

  1. farhajr

    farhajr Well-Known Member

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    #21
    So should I go for removing the ad receving around 1000 impressions a month and not even yeilding a $ in whole entire month.
     
    farhajr, Nov 22, 2008 IP
  2. thavara

    thavara Peon

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    #22
    The top paying ads will always appear at the top position, so by reducing the number of ad unit in ur page, ther will b only high paying ads (which is relevent to your page) in ur page, so there will b an increase in the amount per click, but by doing so, there is a sure chance of low ctr. ultimately ther wont be any effect in ur total earnings.
    Better placement (within adsense tos) will increase ur ctr, thus can earn more revenue by reducing ad units.
     
    thavara, Nov 22, 2008 IP
  3. Mega B

    Mega B Well-Known Member

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    #23
    This Forum is a classic case of showing how revenue can be good with just a small adsense advert on the top right hand side of each page,albeit they do have massive amount of visitors but it has been done very subtle and it works well.
     
    Mega B, Nov 22, 2008 IP
  4. wrekoniz3

    wrekoniz3 Well-Known Member

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    #24
    That is so true...
     
    wrekoniz3, Nov 22, 2008 IP
  5. ttomp13

    ttomp13 Active Member

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    #25
    No no no... I used to think this also.
    However, what is true is this..

    Your highest CTR ad should be displayed first on your page in the html.
    Your second highest ctr ad should be displayed second
    Your third highest ctr ad should be displayed third.

    The reason you want to follow this rule is because,
    if you have a lower ctr ad above a higher ctr ad in the html
    the lower ctr ad pays more per click, but is getting clicked less often.
    (see what I mean?)

    in other words, you want the ad that gets clicked the most in the highest
    spot of your html.
     
    ttomp13, Nov 22, 2008 IP
  6. Webberman

    Webberman Peon

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    #26
    You could also experiment with link units. I was skeptical myself but tried adding a link unit on the left and I already had a skyscraper (4 ads) on the right. Result?

    The link unit stole attention from the skyscraper but the overall revenue increased by 18% (even more really, because visitors went down 6% during that period).

    Maybe something you might want to try...
     
    Webberman, Nov 22, 2008 IP
  7. farhajr

    farhajr Well-Known Member

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    #27
    so I can place an xtra link unit on the right with the remaining links and 3 other ad units on the page!
     
    farhajr, Nov 23, 2008 IP
  8. Webberman

    Webberman Peon

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    #28
    You could actually have up to 3 ad units AND 3 link units according to Google. But take it easy with having to much ads and link units.
    Instead I think the advice from previous posters (about removing an ad unit) should be tested.

    But watch out! You shouldn't do several changes at the same time. If you do, you will not be sure of the effects of each individual change.

    Make ONE change and let it run for a week. Compare to previous week an see if it was a success. If the difference is small, you might give it a week more to be sure about the results. Go with the scenario giving you the best eCPM.

    After that test you might try adding a link unit. Run a test period, compare, decide if it's should stay up or not.


    I hope that helps.
     
    Webberman, Nov 23, 2008 IP
  9. farhajr

    farhajr Well-Known Member

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    #29
    @webber man... I have around 13 pages who have got the third ad placement which is not yeilding me more income and receivng a lot impressions so I go for remving all that ads from all pages.. so i have to do it for each page or i can even do that from manage ads in adsense account

    please reply
     
    farhajr, Nov 23, 2008 IP
  10. farhajr

    farhajr Well-Known Member

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    #30
    @webber man... I have around 13 pages who have got the third ad placement which is not yeilding me more income and receivng a lot impressions so I go for remving all that ads from all pages.. so i have to do it for each page or i can even do that from manage ads in adsense account

    please reply
     
    farhajr, Nov 23, 2008 IP
  11. lycos

    lycos Well-Known Member

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    #31
    Certain high paying niche like banking and investment does not make any difference whether you put 2 or 3 ad blocks. But for those low paying, two ad units should be the right number.
     
    lycos, Nov 23, 2008 IP
  12. kappaknight

    kappaknight Peon

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    #32
    Why not just test it? Run it for two weeks with 3 blocks then run it for 2 weeks with 2 ad blocks and find out for yourself. Then start changing colors, placements etc. and see if that helps with your earnings.
     
    kappaknight, Nov 23, 2008 IP
  13. farhajr

    farhajr Well-Known Member

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    #33
    bit that can only help if i am receivng say a constant rate of impressions or dollars...@ kappaknight
     
    farhajr, Nov 24, 2008 IP
  14. Webberman

    Webberman Peon

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    #34
    Look at the eCPM during each test period. eCPM is a relative number so it wont matter if your traffic differs.

    Just make sure your test period is relevant, if you use 1 or 2 whole weeks (7 or 14 days) you should be safe against differences during different weekdays.
     
    Webberman, Nov 24, 2008 IP
  15. shantanubala

    shantanubala Peon

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    #35
    Use channels and experiment. It really helps to do that, because each site has a different visitor demographic, and it works really well once you have the numbers to back up your decisions. I personally have found that the fewer ads I have on a page, the more clicks I get. I guess the less ads on a page makes the page less repulsive - compelling people to click.
     
    shantanubala, Nov 24, 2008 IP
  16. farhajr

    farhajr Well-Known Member

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    #36
    Anyone else also experimented this techinque and found some effective results or not?
     
    farhajr, Nov 27, 2008 IP
  17. dairyman

    dairyman Notable Member

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    #37
    I had success with lesser number of ads. If your site is full of ads, (MFA) visitors will try to move away from the site. Place ads at important points and blend them with the contents and try to reduce to the number to the minimum possible and thereby you increase the ctr and epc...
     
    dairyman, Nov 27, 2008 IP
  18. bested

    bested Active Member

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    #38
    My blog, which has less ads gets a) more clicks b) more $ per click
    dunno why exactly
     
    bested, Nov 27, 2008 IP
  19. farhajr

    farhajr Well-Known Member

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    #39
    I have all low paying niche so a fewer no. will do better in yeilding high $ per click... is it?...someone come up wiht an experienced answer plz..
     
    farhajr, Nov 30, 2008 IP
  20. aaafour

    aaafour Peon

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    #40
    I agree with your words my friend. But it depends on keyword density also...:p
     
    aaafour, Nov 30, 2008 IP