What do you guys honestly think the best way to get sales are? Am starting my campaign on adwords soon. Am not sure weather or not to have a landing page to get opt-in so I could sell them with auto responding or just send them directly to an affiliate. What works best for you guys? dicuss
What you mean with your opt-in? your landing page would have just a box with a "enter your mail here"? I think that only 5% of the "clickers" would enter their email there. My suggestion is to try both: but first focus on landing page page directly to the affiliate - its is simple and has better chances. Some weeks latter after you have a ROI and a good feeling about how to work with the affiliate setup a new campaign and try the opt-in thing to test if is better compared to the first method.
im in the same boat, I think I will go with a landing page to keep their focus on why they clicked the ad in the 1st place with my product being the focus good luck
After alot of thought I think a landing page is better then sending straight to affiliate because of a few reason. Let me list them. 1. More flexibility in how you want to target your visitors. 2. No traffic leak, if they don't buy you can send them to your main page or have them opt-in 3. Give them reassurance that their purchase is worth it (like a review site) 4. Like 12kid said above, keep the landing page more focus and connected to the ads. For instance, have several landing pages for each keywords. 5. Better tracking, you can how, where and what visitors action is. Anymore you guys want to add?