Hey guys, I just recently designed a quick landing page for 3 products in the same niche that I am currently promoting. It's a quick review, one-page site. http://acne.allproductreviews.info I've got 6 great articles that are generating traffic, yet no sales as of late. Anything wrong with this landing page that might be a reason why no sales are coming from it? Should I add some articles to the site or something to help generate some more traffic on the back-end?
- It could be that there are "keyboard keys in your header" - I'd say buy some better graphic displays for your "website screenshots" - those may not get attention You should try putting in Aweber autoresponder form and an e-course for some extra sales. Those are just suggestions, but just keep tweaking it the way you see fit, you should start seeing some sales. And I think you should always put more articles down, even if you are making sales because you never know when it's going to die out + you can make more sales by writing more & eventually outsourcing.
I'm really only tring to get ideas for landing pages right myself. My intuition is that you might be able to try sounding like an independent review more than attempting to sell. Providing information to help the user, which ultimately results in suggesting the reviewed products? Just an idea to try.
Thanks for the advice guys. I'm just testing out different landing pages and methods. This landing page was just a template (obviously, as I didn't change much to it graphic-wise). I think I'll try to add more testimonials and some articles as well. Hopefully that will help the visitors feel like it IS more of a review site that just sales. Should I decrease the number of products to just 2 or keep all 3?
Who's looking at the page? If it's people who are looking for info then just stck with your best product and SELL that to them by writing as testimonial type article about it: "I used to have acne but using the remedies in this book really helped clear it up in 3 days....." If your readers are looking for an overview of the specific products out there then I would get product imagery (boxes / book covers) and put them up instead of the screenshots because they'll catch the eye better. Hope this helps
Also , for your number one product, you should make it to where you are getting more then 15.00 dollars. Make it where your getting 20 dollars plus
Check it out now: http://acne.allproductreviews.info Did a little more work with everything. Still isn't an uber "professional" landing page, but it looks a little better. I took out the header graphic and made it a little more "acne related" per say. Also took out the screen shots and replaced those graphics with some better pictures and added additional review text, so it looks more like a review site by an individual, instead of a sales page. Let's see if this converts....I hope so, because I've been in a Clickbank sales slump for the past 3 days.....
It is a good start to a sales page but IMO is going the wrong way for a landing page. I dont think the layout is causing lack of conversion but the content is. read this freebie to see if it gives you any creative ideas. good luck. http://www.izude.com/wso.html
Great, quick read there. Thanks! I'm definitely going to think about implementing some of those simple techniques. This is really my first crack at affiliate marketing and building landing pages and what not. Do you have any example landing pages that you have created?
There may be nothing wrong. Perhaps it's just 6 articles sent. Try sending at least 15-20 articles and see if you get any sales.
Wow, thats looking much better to me, only thing I can think of now is 1 or 2 points that differentiate the 2 products, maybe why the first is your fist selection.
I agree with Suntze, it looks more like a sales letter (relatively short sales letter) than a content landing page. But I personally think effective sales letter convert (even though many ppl hate them). Btw, what's your traffic source? PPC or natural traffic?
The page looks decent. However, if possible I would work on the image placement at the top. The page says, "If I Can Beat Acne, You Can Too!". But I don't really feel that the photo at the top is the same person who beat acne, but just some stock photo. For me it loses authenticity. What would be much more powerful in my opinion is a before and after photo of the "author" who "beat acne" and who's skin is now much clearer.
How's your result from article marketing, did it generate good flow of traffic for you? Nearly all high profile forums and the like now have nofollow these days, it is still worth the time to do article marketing?
Any luck with conversions now that you've made some tweaks Freebies? Maybe some more articles are in order now that you've touched it up.