There is a lot fo talk about "killer landing pages" but can you tell me what makes the landing page a killer? I presume it should be totally relevant to your adds keywords? What else should i be looking for. Cheers
fast loading web 2.0 graphics unique looking sticky good messaging no scrolling instant rapport present a problem solve with a solution promotional message perceived higher value obvious display of security and many other factors no coming to mind right this second
With regards to no scrolling ... it's not easy making a website for somebody who is viewing it on a 640x480 and is blind as a bat!