If you are going to researching the keyword ,then which type of keyword you will select for your website
Long tail and buying keywords that surely will bring profit. People who prefer to purchase something on the internet always start their searching with "buy", "purchase" and "sell". So if you're really want people buy your product, then make sure to use the above mentioned terms in your website or blog post.
If you settle on a particular niche, use keyword research tool to see the most searched kws on that niche. I use long tail pro for that.
Long Tail Keywords will benefit for your website to start an impressive PPC campaign where as head term keyword will take much amount and time to come in the top in PPC campaign because they are very highly competition keywords
I agree, long tail, bc they're easier to rank for, and buyer keywords, because they make you sales. They should be relevant to yoru site's theme.
Selecting proper meta keywords is important SEO part of on-page optimization. Normally, one should select keywords that are short and fully describes the website. One should know about popular keywords related about his business as those are more frequently get searched.
I also say that my first choice will to target long tail keywords. They are easy to rank and also drive targeted traffic to a website.
My first choice is long tail keywords with low competition and high traffic. For this purpose, you can use Google adword or other keyword searching tool. Dont hurry to search a long tail keyword for your website.
You'd want to target long tail keywords as other members have suggested. You also have to consider what your site is for. Do you recommend products on your site? If so, you want to target keywords with high buyer intent, so that you get a user that is already thinking of buying versus getting a user that just wants free info. Hope that helps. Have a good day!