Keywords in filename

Discussion in 'Search Engine Optimization' started by AveragePro, May 4, 2009.

  1. #1
    Hello,

    What do you think of this strategy?

    Instead of using index.php as your site index page have something like this

    mywebsitename.com/my-target-keywords.html

    That way when you can't get your keywords in the domain name they are in the index filename.

    What is your opinion on this? thanks
     
    AveragePro, May 4, 2009 IP
  2. BlogSEOExpert

    BlogSEOExpert Peon

    Messages:
    29
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Hi,

    This sounds like a great idea.

    However, the default root for any website is http://www.website.com/index.php, making some other page the default would need to be implemented wisely.

    I think the correct (and search engine friendly) option woud be to have a 301 permanent redirect to the other page which you want to make your root page.
     
    BlogSEOExpert, May 4, 2009 IP
  3. SonnyCooL

    SonnyCooL Peon

    Messages:
    1,170
    Likes Received:
    13
    Best Answers:
    0
    Trophy Points:
    0
    #3
    i did that on photo, it work out very well on google image search :)
     
    SonnyCooL, May 4, 2009 IP
  4. going2oahu

    going2oahu Well-Known Member

    Messages:
    285
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    105
    #4
    Good idea, but make sure you keep an index.php or index.htm that redirects to mywebsitename.com/my-target-keywords.html. Something like...

    <?
    Header( "HTTP/1.1 301 Moved Permanently" );
    Header( "Location: http://www.new-url.com" );
    ?>
     
    going2oahu, May 4, 2009 IP
  5. waxman1000

    waxman1000 Peon

    Messages:
    1,365
    Likes Received:
    18
    Best Answers:
    0
    Trophy Points:
    0
    #5
    Leave your homepage alone. You can do all those other tricks on other pages on your site.
     
    waxman1000, May 4, 2009 IP
  6. jitendraag

    jitendraag Notable Member

    Messages:
    3,982
    Likes Received:
    324
    Best Answers:
    1
    Trophy Points:
    270
    #6
    @AveragePro: Excellent tip, but i would do this for pages other than homepage.
     
    jitendraag, May 4, 2009 IP
  7. Canonical

    Canonical Well-Known Member

    Messages:
    2,223
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    110
    #7

    Personally, I don't like the idea... But to each his own.

    IMO you should balance SEO and usability when making decisions about your site. It's a constant struggle. But when it comes to decisions related to my domain name and home page URL I typically choose usability over SEO.

    For example, I prefer non-hyphenated domain names even though I ALWAYS use hyphens as keyword separators in folder names and page names on my site. I do this because hyphenated keyword phrases are harder for users to remember, they are longer for users to type, and they are harder for users to type. I also never show default document names like index.html, index.php, default.asp, etc. in my URLs because they make the URLs longer and they provide no keywords in the URL.

    Your home page is the most likely URL on your site that someone is going to remember... That is because it is the shortest URL on the site.

    By doing what you are suggesting you are making your home page URL harder to remember, longer, and harder to type. Yes, you can 301 redirect http://www.example.com/ to http://www.example.com/some-keyword-rich-page-name.php, but it just looks weird. It's not what users expect to see.

    And having the keyword phrase as an exact match in a page name doesn't carry NEAR the weight as having the exact keyword phrase in the domain name. The SEO benefit you get by naming your home page http://www.example.com/some-keyword-rich-page-name.php does not outweigh the usability benefits of having a simple http://www.example.com/ home page URL IMO.
     
    Canonical, May 4, 2009 IP
  8. newlogo

    newlogo Peon

    Messages:
    3,931
    Likes Received:
    11
    Best Answers:
    0
    Trophy Points:
    0
    #8
    it definately help to increase in ranking.
     
    newlogo, May 4, 2009 IP
  9. inyx

    inyx Banned

    Messages:
    37
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    0
    #9
    Sounds like a great idea...try it and post results.
     
    inyx, May 4, 2009 IP