Hey all, new to the forum, but have been trolling for a few months ... Anyway...what have you found to be the best method in generating the keywords for creating your content network campaigns? Adwords will tell you that you need to use broader terms in your adgroups to define the theme of each adgroup, rather than longer tail terms like most keyword tool will spit out. I've had good success with my content campaigns...I average about 1500 clicks per day for the good ones, but am curious if anyone else has found a great method for generating the keywords... thoughts?
If you're selling a product with wide appeal like a money making ebook - use a huge broad list and begin monitoring which sites your traffic comes from. Exclude those that do not convert. Use a Made for adsense blacklist to stop your advert displaying crappy websites that will never convert. "adsblacklist" provides a great list. If the product is specific then you will need to do your research and only allow your advert to appear on industry specific websites.
As told above, think outside the box: who are your targeted audience, what they are interested in, where do they spend their time etc.