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Keyword Titles vs Catchy Titles

Discussion in 'Search Engine Optimization' started by Mr.tyro, Aug 28, 2008.

  1. #1
    I was wondering what is better in your opinion, catchy/smart articles tittles vs articles with relevant keywords in them? What do you do and what is your opinion?
    SEMrush
    Would be nice to start a decent debate and help some new members out?
     
    Mr.tyro, Aug 28, 2008 IP
    SEMrush
  2. Lever

    Lever Deep Thought

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    #2
    Both: Catchy smart titles with key words and phrases in them. It's not always easy to do and it can often look spammy, plus sometimes you really just can't beat a real catchy title for getting attention, so a good balance of the two works well for me wherever possible.
     
    Lever, Aug 28, 2008 IP
  3. sameerpanjwani

    sameerpanjwani Banned

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    #3
    As Lever said, both but if you can't get a good match of catchy titles with the right keywords then I'd say go for a catchy title. Catchy titles should ideally get you more attention, which would mean more people reading your content and if your content is as "catchy", then it'll get you more links and referrals. You could also consider having a catchy title for your article while putting another keyword rich title in the <title> tag.
     
    sameerpanjwani, Aug 28, 2008 IP
  4. Mr.tyro

    Mr.tyro Guest

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    #4
    Hmmm some good info but if you had to choose, either sound like another small insignificant light in the see of crap information or be individual? So its SE ranking vs Sounding individual to your readers in other terms.
     
    Mr.tyro, Aug 28, 2008 IP
  5. DrAnujGupta

    DrAnujGupta Peon

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    #5
    make informative articles and use them, they will helpfull.
     
    DrAnujGupta, Aug 28, 2008 IP
  6. Mr.tyro

    Mr.tyro Guest

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    #6
    I don't quite follow you?
     
    Mr.tyro, Aug 28, 2008 IP
  7. scottwood1986

    scottwood1986 Active Member

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    #7
    Its probably more of a balancy of mixing a keyword (for SEO benefit) and something which will draw clicks. Its probably best to use trial and error !
     
    scottwood1986, Aug 28, 2008 IP
  8. MattUK

    MattUK Notable Member

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    #8
    Definately both, there's no reason why you can't include your keywords while making the title readable to maximise CTR. Anyone that does a lot of PPC will be pretty good at this and you start to see how important it is to write catcht titles and descriptions.

    Sometimes the difference in CTR can be anywhere from 0.5% to 1.5%, for a query that receives 2000 searches each day,

    0.5% = 10, or 300 visitors per month
    1.5% = 30, or 900 visitors per month

    For natural search rather than PPC you can scale those CTR up the further you get up the page.
     
    MattUK, Aug 28, 2008 IP
  9. Mr.tyro

    Mr.tyro Guest

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    #9
    See im not that mathematical about things and just a small pee in the sea of wee :D

    But sometimes you just cant sound smart or witty with a certain tag line in your title.
     
    Mr.tyro, Aug 28, 2008 IP
  10. TomLeDree

    TomLeDree Peon

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    #10
    You can normally have the best of both worlds.

    Here are some title examples:

    [Keyword] - Everything You Need To Know
    7 Top Tips on [Keyword]
    Forget Everything You Thought You Knew About [Keyword]

    There are so many you could come up with. Obviously depending on the keyword you would have to play with the wording. From an SEO stand point it is best to have the keyword near the start of your title.
     
    TomLeDree, Aug 28, 2008 IP
  11. Lever

    Lever Deep Thought

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    #11
    Then you meed to make you choice; do you forgo writing a clever heading just to try and boost your KW count or can you afford to let this key phrase go just to get those inquisitive clicks?

    Practice makes perfect and in time you can learn to squeeze key phrases into clever titles and then some days you're just not in the mood/ can't find inspiration etc.. writing is one of those things; you're either a natural or you're not, some people can work at it forever and never get it right whilst others will certainly "get there" with experience.

    Oh the fun of wordsmithying :)
     
    Lever, Aug 28, 2008 IP
  12. MattUK

    MattUK Notable Member

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    #12
    You don't have to be smart or witty, punchy and attention grabbing is more important.
     
    MattUK, Aug 28, 2008 IP
  13. Mr.tyro

    Mr.tyro Guest

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    #13
    Hmm some good replies im sure going to try harder.
     
    Mr.tyro, Aug 28, 2008 IP
  14. Mr.tyro

    Mr.tyro Guest

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    #14
    How would you distinguish between witty and attention grabbing?
     
    Mr.tyro, Aug 28, 2008 IP
  15. DoOoM

    DoOoM Active Member

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    #15
    "Click here to get a Lamborghini for free" is attention grabbing but not witty unless you are not giving away Lamborghini cars for free ofcourse :)
     
    DoOoM, Aug 28, 2008 IP
  16. MattUK

    MattUK Notable Member

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    #16
    Witty = Witty
    Attention grabbing = attention grabbing

    It's not really a difficult concept to understand that by using attaention grabbing titles like "Cosmetic Surgery - FREE Consultation" is going to increase the CTR

    What do you want me to say?!?!?
     
    MattUK, Aug 28, 2008 IP
    Lever likes this.
  17. Mr.tyro

    Mr.tyro Guest

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    #17
    Just felt like asking, this threads cleared up some things.
     
    Mr.tyro, Aug 28, 2008 IP
  18. catanich

    catanich Peon

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    #18
    Always a keyword title

    When they get to you web site, then you can use catchy
     
    catanich, Aug 29, 2008 IP
  19. seo.tejas

    seo.tejas Banned

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    #19
    it depends upon what you need to target only "keyword" or "keyword phares"
     
    seo.tejas, Aug 29, 2008 IP