Keyword Structuring in Articles?

Can someone tell me the best my to structure the keywords that are not the main keyword in an Article, to get them to rank better?

I had a couple of Articles that went live today. I used a keyword in the title of one, which I also used in the body of another article on the same subject.

I did a Google search for the articles, and found that the one with the keyword in the title was ranked #1 on the 1st page, and then the other article which had the same keyword in the body - ended up being on the 5th page - why is that?

Please tell how to better place my keywords for better optimization?

 

You have to wait a week to see what your article will truely rank

 

The title is far more important than the body.

Put the keyword phrase in the title (essential) and then place it once or twice in the body. That's it - there's nothing more to it.

It's really all about the title.

 

Yeah, I notice with Articles the ranking position changes very quickly as new content are added with the same keyword.

So in other words, it's a waste of time to use secondary keywords in your articles?

 

I say just write naturally - with all that LSI junk, you may be targeting second keywords you did not even intend.

 

Not too sure I understand fully what you were saying? What does LSI mean (not too Familiar with a lot of these internet terminology)?

 

Yes, I think it's a waste of time to worry about secondary keywords. Just target one phrase with your title and then write naturally in your article. I really think it's a waste of time to target secondary keywords because you'll only have success with extremely low traffic/competition keywords by only having them in your body. If you just write naturally you may hit some very long tail keywords by accident anyway.

 

Thanks for you help Zibblu, you are always very help!

 

Keywords in Headings help too, but, as said, only if they fit in pretty naturally.

 

Its a challenge enough ranking high for the main keyword. I think you should put your efforts into writing a second articles based around the sub keyword, rather than trying to writing an articles that will rank for multiple keywords (which it will do naturally anyway).

As far as keyword placement, I generally place it in the title, the intro paragraph (as well as the article summary), in the body, in the conclusion paragraph, and then anchor text it in the resource box.

Works well for me.

JoeMack

 

Thanks for your reply, I'll make sure to follow your suggestion.

 

Not only do you have to put the KW in the title, but there's also something - that google takes note of - called keyword prominence, which is WHERE in the title you put your keyword.

So example of a "bad" (but better than a non-optimized) title targeting keyword "cook Swedish meatballs":

"86 Ways to Make, Shape and Cook Swedish Meatballs"

But taking prominence in mind:

"How to Cook Swedish Meatballs the RIGHT Way - In a Frying Pan"

You know, whatever. Lol.

Adding a "How to" in the beginning is often a good thing as well, because you'll rank for the entire phrase "how to cook swedish meatballs" as well, without upsetting the prominence all that much.

 

Good call Lemonarian I agree completely.

Also, make sure and use your keyword within the first 100 words of the article body.