We all use many tools and resources to get the keywords for our web site optimization. But are we really sure that these tools and resources provide the complete information and that too accurate? I think the best way to have a fair decision in finding and finalizing the keyword is to - collect the data available from the tools and resources, then compare all this across factors and then make a decision judgement based on the conclusion you derive from these reports. Is this the ideal way to carry out the keyword research and analysis? Also one should not depend on one tool or resource to make decisions for keyword selections. Right? Although there is no clinical proven formula for keyword analysis, so which resources and tools will be more useful, I mean the third party tools or the one provided by search engines itself?
I use web CEO for all my website optimisation, content management, key word optimisation and various other things. Although some of the key words that it outputs are not very relevant, but it is only a program just like all the others and you cant expect it to be 100% correct all the time. If this was the case everyone would have great search engine rankings. Although web CEO has very many tools the most usful I find is the ranking checker which I use at least 4 times a week to check how my site is doing in the search engines. It is a great tool especially when you make changes to your site, because you can then see how you ranking are affected due to these changes. This tool has saved my site rankings from falling a few times now And best of all it is free, you can download it at www.webceo.com