Hi Guys, So ... my website is a 'resume writing service'. Don't want to paste the link here in case this question / post turns up on Google. But you can see the site on my profile. The above is my url, its all over my page. My add is finely tuned, landing page full of wonderful content and such ... But for the key word: resume writing service - I get a 4, with poor keyword relevance with 30 clicks. resume writing services - I get a 6! With no clicks! Both service and services are in the creative. Anyone care to help a girl out?? Thanks!
Give it a bit of time. Whatever they say about relevancy click-through-rate is also a major factor in setting a Quality Score. 30 clicks is too few to start making assumptions. And these are competitive terms in the USA, to get those clicks you'll need to be in a good position
I dont understand though ... how the key phrase with no click throughs, has a righter QS than the key phrase with 30 clicks (I know 30 is low)??