Keyword re-use in header <h1> and <h2> tags

Discussion in 'Search Engine Optimization' started by pkmehta, Mar 25, 2010.

  1. #1
    I have a company profile with multiple tabs. Is it advisable to re-use the company name in the <h1> and <h2> header tags. For example

    American Express is the <h1>

    And then there are tabs about Earnings, Management Team, Stock Ratings, etc.

    Should the tabs have <h2> tags which read:

    American Express Earnings
    American Express Management Team
    etc

    OR should they be without the company name repeated given the co. name has the H1 header, e.g.,:

    Earnings
    Management Team
    etc

    Would google consider option 1 keyword stuffing of some variety or would Google better crawl the pages more as it knows what is one them?

    Thanks,
    Paul
     
    pkmehta, Mar 25, 2010 IP