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Keyword insertion confusion

Discussion in 'Yahoo Search Marketing' started by Jon12345, Apr 21, 2010.

  1. #1
    In Adwords, if I want to show the keyword as the Ad Title, I use {Keyword:Alternative Text}

    If the keyword is too long, it just shows whatever you have in Alternative Text.

    But in Yahoo, I cannot understand their guidelines. They have {Keyword:Some Text} but also alternative text.

    Anyone tell me how I can show the keyword if not too long, otherwise the phrase "Shorter Keyword text"?

    Thanks,

    Jon
     
    Jon12345, Apr 21, 2010 IP