Hello, everyone in this wonderful forum. I've been around for a long time, just reading. Now it is time to ask questions. So, I wondered what if you have found the perfect keyphrase, low competition, good amount of searches... but.. the phrase cannot be used in a normal sentence. It is just not gramatically correct. What do you do in that case? Let's say the keyphrase is "arm pain wrist". How would you include that in a normal sentence? We want a good quality article but our keyphrase just does not make any sence. You thoughts and opinions on the topic are more than welcome.
You could get creative. In your example, I would write about the arm pain wrist bands they're selling on Amazon.
You can use the keywords in such a way that they will form a proper sentence, not necessarily all the three words have to be together. Something like this : Arm pain can extend from the shoulder to the wrist OR Pain in the wrist and forearm is a common complaint in general medical practice. What do you think ?
Thank you for your comments. The example above is just to illustrate what I mean. I bet all of you have faced that problem. SEO really hurts proper grammar. China girl, We are targeting the keyphrase, won't it hurt the SERP results if the words are not together? Rebecca, a good shot. I like your example. Any other suggestions?
Sometimes with keywords you have to think outside of the box. For instance: Do you suffer from arm pain, wrist pain, or shoulder pain? I have been suffering from arm pain--wrist to be specific. Search engines don't index commas or dashes, so you would still have your keywords in order of the phrase.
You can go with something like: "If we talk about arm pain wrist is perhaps the most commonly affected part." maybe not the best wording but you can take the structure and work it out from there
Good ideas, being creative is a huge advantage. What about punctuation: does it affect the SEO of the site. If I use commas or hyphens between the words of the keyphrase for instance, will this lower my rankings?