Keep hovering on 1st/2nd page but not on top

Hi,

For some of my kw/kps i am on the first or 2nd page, but i never move nearer the top.
Will driving an inbound link campaign improve this?

 

Probably, especially if you use skillfully chosen keywords and phrases in your inbound links' anchor text. Look also at your on-page SEO and make sure that relevant, well-researched keywords are in the title and sprinkled throughout the text of the page.

 

thanks jim

If i wanted to have lots of keywords ranked for, is it possible to have a page with multiple keywords to capture the long tail?

 

Yes, it is. Check the home page on my first signature link. You'll notice that, including the links on the page, it is very keyword-rich. I rank on Google's first page for about 25 of those keyword phrases. So yes, it can definitely be done. I have woven dozens of those home-page keywords into the anchor text of links pointing to the home page.

 

very interesting keywords, thanks jim

 

My dear friend

It's true that you should target your url using anchor text which are competitive because then only you can stand in the competition somewhere otherwise targeting non-competitive keywords will end up with few number of visitors.

So target good keywords and build inbound links as more as possible, this way you can increase both traffic and serp poistion.

Cool mate and Enjoy your day

 

Hi jim

thanks for the tips

by the way thats a big fish you caught there. Must of been quite tough to reel that in let alone catch it. well done.

 

Keep building relevant + quality back links, and one day, you will be on the top

 

This is essentially true. However, each webmaster must make an educated guess concerning how competitive should the keywords be that he/she is targeting.

• If you are already a high-PR, high-traffic website, you can probably target and effectively compete for some very competitive keywords.

• If you target keywords that receive very few or no searches, you have wasted your efforts.

• I recommend in general that a webmaster target moderately competitive keywords, as determined by using a keyword tool like WordTracker. Let me give an example: let's say you are a fairly new website focusing on real estate in Sarasota, Florida. The keywords "real estate" receive almost 19,000 searches a day. That is highly competitive. Your chances of high SERPs for that phrase are between slim and none! However, if you expand your keywords to "Sarasota real estate" (123 daily searches) or "Sarasota Florida real estate" (34 daily searches), now you are aiming at some keywords for which you have a reasonable chance to score high in the SERPs.

And a side benefit is that those longer-tail keyword phrases include the very competitive KW "real estate". Perhaps one day, as your site matures and increases in competitiveness, you'll even begin to creep up the rankings for "real estate".

But lest we lose the main thought ... the important strategy is to target keywords for which you have a reasonable chance to compete. Following the example above, it's better to score high in the SERPs for "Sarasota real estate" and get, say, 25 daily, highly-targeted clicks than to be on Google's 50th page for "real estate" and out of that get zero clicks. Best wishes.

 

thanks for reply

if idid a lot of backlinks in a short space of time would that be bad?

 

Jim

thats an excellent post - very true . I'd rather receive 25 visitors than none. I guess thats why the long tail works.

Thanks for taking the time to explain that.

Choice freedom thanks also for the reply as well as everyone else.