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Kannibalization

Discussion in 'All Other Search Engines' started by kumarpyasa, Mar 2, 2012.

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  1. #1
    I want to know about " kannibalization " can anybody help!???
     
    kumarpyasa, Mar 2, 2012 IP
  2. Sun Marc

    Sun Marc Peon

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    #2
    Did you mean cannibalization
     
    Sun Marc, Mar 5, 2012 IP
  3. indiainternet2012

    indiainternet2012 Peon

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    #3
    It is not "kannibalization" it is "cannibalization"...and it means.....
    If a company is practicing market cannibalization, it is eating its own market. For example, say Coca Cola puts out a new product called Coke2, and customers buy Coke2 instead of regular Coke. Although sales may be up for the new product, these sales may be eating into Coke's original market, in which case the overall company sales would not be increasing.
     
    indiainternet2012, Mar 6, 2012 IP
  4. urplacements

    urplacements Greenhorn

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    #4
    Yeah, cannibalisation is eating into its own market share.
    This happens in mis-strategising marketing plans that boomerang, and instead of expanding its market
    reach, a company eats into its own share.

    Ravi
     
    urplacements, Jun 29, 2012 IP
  5. tipsy12

    tipsy12 Peon

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    #5
    cannibalization refers to a reduction in sales volume, sales revenue, or market share of one product as a result of the introduction of a new product by the same producer.
     
    tipsy12, Jun 29, 2012 IP
  6. alleyjobs

    alleyjobs Peon

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    #6
    If i am not wrong you are talking about URL canonicalization ?
    [h=3][/h]
     
    alleyjobs, Jun 30, 2012 IP