Just What Are My SEO Options?

Discussion in 'Search Engine Optimization' started by Noitartst, Apr 8, 2014.

  1. #1
    Well, I have been told I attain SEO of my my blog by Google keywords, which is an Adwords function, methinks.

    Okay, it costs, but how much? It seems to think I need to pay, but that flummoxes me because I demands pay per "campaign" as opposed to some monthly subscription.

    I need to be able to research long tail keywords to SEO, but the search engines that do that, or the main one, namely Google Keywords, is not free. I can live with that, I suppose, but it complicates my learning curve in SEO mastery, because no one told me how to navigate this aspect.

    Any SEO alternatives to Google Keywords? I'd like some, at this point, if the cost, or complexity, for Google Keywords is too high.

    It frustrates me, because I'm trying to master SEO, but it's like expecting to learn a tool, and then finding out there's some assembly acquired. Were I learning a military trifle, fine, but this I different.

    My blog, so you know, is here: http://www.noitartst.com/

    What upgrades does it need now? A brief, summary, perchance?
     
    Last edited: Apr 8, 2014
    Noitartst, Apr 8, 2014 IP
  2. Noitartst

    Noitartst Well-Known Member

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    #2
    Look--to SEO takes a tool, and I'm trying to find one suitable; serious. I'm trying to adapt, and if it seems like I'm complaining, I assure you, I'm not, even if I'm a bit disoriented.

    Oh--how about I offer a profit percentage to someone--or some company-- for tech support to my blog, run it on Craigslist, that sorta thing?
     
    Last edited: Apr 9, 2014
    Noitartst, Apr 9, 2014 IP
  3. ardge25

    ardge25 Active Member

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    #3
    hello ive just read your post hard to really understand as you talk about seo and then google charging you to use google keyword tool? i believe its now called keyword planner in which its free to use via your adwords account if you already have one this is a good tool to find those high searched keywords with high monthly searches and also displays the competition

    is your site using wordpress? if so theres many seo plugins that can help with seo such as all in one seo pack etc there are many ways out there the key to ranking high is finding the golden keywords and thrases people are looking for with not so much competition but this also means optimizing all blog posts headers images title tags alt tags keywords image descriptions etc the seo list and things you can do and should do are endless not to mention setting up a sitemap pinging your site posts to let search engines know there online

    anyway hope this helps really quite alot to cover if you have any questions feel free to respond

    thanks
     
    ardge25, Apr 9, 2014 IP
  4. Noitartst

    Noitartst Well-Known Member

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    #4
    Hm. I have indeed an AdWords account, my blog's a Wordpress, and am interested in using keyword planner, if that is what it is now called...that may be able to help me.

    Alright, I can, and do, find Keyword Planner on Google. Trouble is, I have to log into AdWords first, and why, if Keyword Planner is free, do I keep getting sent to Ad Words's "Four First Campaign" page, anywho? Hopefully, you know the screen, and that is the one that is driving me batty. Look, I am interested in advertising, but I was trying to SEO my site first, but it seems I don't have that option, unless there's a way around this screen, somehow.

    Is there?

    Also, despite my being willing to pay, and Fiverr, being a place for folks that want the green, well, I've found email correspondence with three different providers I contacted slow. Only one has emailed me back, despite having waited a bit.

    Options?

    PS: Well, it seems that I can use Keyword Planner for basically free, after all. Creat a daily campaign for one dollar, pause it, and then just proceed to use Keyword Planner, no fuss, no foul.

    Just wish someone here told me this earlier, assuming it pans out. Found out about this after calling up AdWords; now it's back to using Keyword Planner, it seems, yes?

    PPS: Pause fix doesn't seem to be working...pausing it disrupts the planner. Nobody told me this.
     
    Last edited: Apr 10, 2014
    Noitartst, Apr 10, 2014 IP
  5. Noitartst

    Noitartst Well-Known Member

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    #5
    No, wait it does seem to be working...site just wasn't for a while.
     
    Noitartst, Apr 10, 2014 IP
  6. KylieSweet

    KylieSweet Well-Known Member

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    #6
    You already said that you had a Google Adwords account, and I'm wondering that you have trouble in logging into Adwords. All you need is only one Google account to access all services of Google. Keyword Planner is part of Google Adwords account, and it is absolutely free to use.
     
    KylieSweet, Apr 10, 2014 IP
  7. Noitartst

    Noitartst Well-Known Member

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    #7
    Well, I can use it now, at least; had to give Google my credit card information, though; that how it is for everyone? I was told how to do that by calling up Google AdWords, no less.

    I any case, given I can now access Keyword Planner, I am now obliged to learn how to "SEO" my blog. To do so suggests that you "SEO" a blog, as opposed to individual posts. there are SEO ing levels, I know, but for now, am just trying to master the basics.

    Yes, I am going to Google for tutorials, and the like, about using Keyword Planner to SEO posts, but if you have any suggestions, recommendations, or insights, let me know.

    I'm also seeking help to SEO via Fiverr; I don't even know how to ask for help, there, but I'm trying.
     
    Noitartst, Apr 11, 2014 IP
  8. Fervil VOn

    Fervil VOn Member

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    #8
    You don't need to place your credit card to use the google keyword planner my friend. It works perfectly fine at all.

    To learn basic SEO, read more helpful blogs about keyword research, onpage SEO and link building.
     
    Fervil VOn, Apr 11, 2014 IP
  9. Noitartst

    Noitartst Well-Known Member

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    #9
    Hm. What is the link to it, them? Seriously. Oh, and what does this one lady from Fiverr mean when she says, "I add key terms to make your blog visible for search engines like Google"? That's different from optimizing the posts, isn't it? As opposed to the blog, itself?
     
    Noitartst, Apr 14, 2014 IP
  10. Fervil VOn

    Fervil VOn Member

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    #10
    She meant to optimize your post/article/blog with some good keywords.
     
    Fervil VOn, Apr 14, 2014 IP
  11. Noitartst

    Noitartst Well-Known Member

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    #11
    Well, I would be happy to talk with you about that via doing, and posting, an article while learning to SEO it in the process; that would be most helpful.

    We could either talk about one I've already posted, and discuss how to SEO it, or else talk about how to to do a prospective one.

    For instance, I've been using seopressor to SEO my "Why Israel Matters," tweaking it a bit. Your counsel would be most appreciated.
     
    Last edited: Apr 14, 2014
    Noitartst, Apr 14, 2014 IP
  12. TIEro

    TIEro Active Member

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    #12
    Personally, I'd say SEO is almost pointless for your blog - you're not blogging in a particular niche, there's no consistency and your subjects are all over the place. Personal blogs like that really don't need SEO (in my opinion) as the vast majority of your traffic's going to come from word of mouth, forum signatures and other non-search-engine sources.

    I mean, how would you advertise it? What keyword(s) are you going to use for a train-of-thought blog where the next post could be about the political situation in Syria or how someone annoyed you on the train because their hair was a certain colour?

    You'd be better off cleaning up the blog, IMHO. Get rid of the pointless "Home", switch on Akismet to get rid of all that comment spam, install a theme that's slightly less eye-squealingly ugly than Twenty Thirteen, decide on a few categories, make the whole place more user-friendly.

    If traffic is what you want, go the social/community route. It'll do more for you than ads, since you're neither famous nor rich (I assume). More folks will visit because they get to know you and want to read stuff than will ever click an ad for a personal blog.

    My 2c.
     
    TIEro, Apr 14, 2014 IP
    Nigel Lew likes this.
  13. Noitartst

    Noitartst Well-Known Member

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    #13
    Alright, TIEro, I'll tell you how it is. Firstly, Akismet is on; I don't know why you think I've got spam comments, exactly; I've got to confirm the comments first, and mostly they're attempts to sell me something, or else they're from another language, but I've mostly filtered, though I see I approved a spam content, I think, by accident.

    I've been mostly abstaining from things related to politics, alright? Well, I've also been thinking about ideas related to history and politics, but that's a pretty big bullseye. Still, I've been steering clear of movie reviews, TV shows, and the like. I don't think I've been scatter-shot, but I haven't been exactly focused.

    As to themes, well, It wasn't my first choice, but if I have to choose between it and a dude in shades (like I had to) I'll do it again. I don't know how to find better ones, and I've had to prioritize issues, though you're right about my theme.

    Oh, and what do you mean by "user-friendly"?

    As to sociailization, I tried doing that, but I got poor results, not the least because I couldn't find many blogs I liked; they were mostly uninteresting, and had a hard time researching better. I'm used to reding the Economitst, Time, Newsweek, and just the most excellent brew which heads Google News, so wading through all this drivel without a guide was about as inspiring a a leap in the mud.

    I found one World Affairs forum
    http://www.worldaffairsboard.com/forum.php?s=cd97d7dc4a69cc7f5bfa374263872c1a
    that was good, and I figured out how to advertise for free on the site, but I got labeled spamming, and since have not been able to find a comparable place to air my political posts.

    Suggestions?

    Oh, and I seopressored my first post, here:
    http://www.noitartst.com/2014/03/why-israel-matters-location-location-location/

    Got it up to just past 100%, though I don't think "why Israel matters" is a longtail keyword. According to you, though, TIEro, I'm wasting my time. Am I?

    Is there a good tutorial available for Keyword Planner on blogging? Seriously.
     
    Noitartst, Apr 15, 2014 IP
  14. TIEro

    TIEro Active Member

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    #14
    Recent comments list, in your footer: the last five comments were by "xbox live gratuit" (free xbox live), "asphalt & hack", "teeth whitening", "buy youtube views" and "socialeum". They're all spam.

    I had another look (longer than two minutes) and I can see more where you're coming from. "Commentary", I suppose you'd call it, or "op-ed" or something. Gonna be hard to market that one without some impressive titles behind you (as in "Editor for xxxxxx", "Columnist in xxxxxx" and so on), IMHO, though I may be very wrong.

    wordpress.org/themes or Appearance->Themes in the Dashboard.

    Basically, op-ed blogs go one of two ways: the minimalist "here's what I'm thinking" approach with one or two posts visible and everything else shuffled away into the background or the magaziney "here's everything I think" approach with posts carefully categorised so that visitors can find whatever they want easily. You're half-way between the two, meaning there's too much for it to be minimalist and too little to be easy to find whatever I'm looking for (if I were actually looking for something).

    My suggestion of categories was based around my initial impression that your subjects were all over the place, and is therefore misplaced. You'd only need to do that if you went the "here's everything" route.

    Personally, I like minimalism. But that's just me.

    You just need to socialise in different circles. Talk to Stephen Fry on Twitter instead of Billy-Joe Shotgun on Facebook. And be aware that many people will see your blog in exactly the same terms as you used for theirs: don't socialise with them. The people you're interested in are, some would say, elitist old-boy asshats, so you need to get in with the in crowd if you want to pull that readership to your blog. It's all about demographics and targetting.

    Try participating before you advertise. You're making the standard newbie mistake of getting all excited and stressed out over traffic, advertising and wanting the world to stop by and tell you how wonderful you are. It doesn't work. You're better off chatting away, discussing whatever you're discussing and having your blog in your signature (or, in the case of blog comments, your poster/commenter details). Never mention your posts unless they are specifically appropriate to a particular conversation: let people discover your site because they enjoy what you say and notice the sig link.

    Depends what you want to achieve. I never bother with SEO, for two reasons:

    1. I don't care about becoming famous or having a million visitors. I'd rather reach 20 interested people than 20,000 fly-by imbeciles.
    2. I would rather express myself in my own words, rather than worry about what some automated robot spider thinks of me. Good content builds authority, which brings readers, and Google's algorithms really are getting very good at spotting bollocks and down-rating it, leaving the cream to float to the top (where, presumably, a huge cat comes along and eats it).

    Not as far as I know. It's very hard to produce a tutorial for something that is used in 1,000 different ways by 1,000 different people because they're each looking for something different.
     
    TIEro, Apr 15, 2014 IP
  15. Noitartst

    Noitartst Well-Known Member

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    #15
    I'll have to to re--examine it, now; thank you.


    Fair enough.



    Well, I'm just trying to figure out my sweet spot. Without fans, I'm just talking to walls, so I'm seeking out experience, like you. I could do multiple blogs, but I just decided for now to focus on one, do it right, and expand. Have you Any "Here's what I'm thinking" blogs as examples?



    Well, II am kinda elitiist, but finding other ones...that's been my problem.

    I tried doing exactly that. I can't use a signature? Fine, I'm posting on Ukraine, find Ukraine thread on the crisis, make a comment relevant to the thread, mention I'm blogging about the Ukraine, include the link, and leave. Suspension, though I was told I made relevant comments, and if they had looked at the link, would have found my blog relevant to the topic.

    How do I replace it that forum, pray tell? Aside from its strictures, it fit. I just need a forum like it, save the red tape.

    Well, I do want money, or at least a livelihood, not just fans. Granted, I think I'm in it to be heard, as I believe the quality my work demonstrates, but if I can't make enough money off it...One hand washes the other, though.

    Question is, will fans outstrip sheer hits in the ad business? Looking at things from the business perspective, I need to know the trade-offs.
     
    Last edited: Apr 16, 2014
    Noitartst, Apr 16, 2014 IP
  16. j3thro

    j3thro Well-Known Member

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    #16
    BEfore you do any more of keyword research or SEO. I highly suggest you to optimize your blog, it has poor navigation and website design is also very poor. You can use categories to categorize your post and place them on top-menu or using parent pages/landing page that contains your keyword as your top-menu. Get rid of tags, I don't see any use of it in your site and it's just creating duplicate content. For the website design, maybe you can use magazine style theme or whatever you like. BETTER look at your competition, see what they're doing. You can find Topics to write on plus keywords, website structure and more ideas. Just do a google search if you have more questions and most of the sites on the first page result are trustworthy. You can also find golden tips for your seo (onpage/offpage) and keyword research in http://backlinko.com/ ... Anyhow, it's good 'cuz your taking action. Good luck
     
    j3thro, Apr 16, 2014 IP
  17. TIEro

    TIEro Active Member

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    #17
    Akismet usually catches those, but it can take a little while to catch up with new spam formats, I suppose. Until you have regular visitors, 99% of comments will be complete bollocks.

    One of the hardest (or at least most elusive) things online is making a name for yourself. Some people seem to have a knack for it, others don't. I don't but a guy I work with does. After several years of blogging and freelance writing, no one's heard of me, but he's been active since January and already has a following. Such is life.

    It's obviously easier to build a following (especially in an intellectual niche) if you have "credits". But hey, I've seen plenty "flavours of the month" who spout utter nonsense and still have a rabid fanbase, so you should do fine. It just takes time.

    Er, you should do fine because you're not spouting nonsense, not because you are. How was that for a sentence that could be read horribly wrong...? :D

    The average blog takes 6-9 months to achieve readership, unless you really hammer the marketing. You'll be talking to walls for a long time yet.

    I don't have any examples of the blog format, as I don't read that style, I'm afraid. I did a quick hunt around and was amused to see that the site "The Minimalists" is totally not minimalist, but if you look at their single post pages (i.e. any normal post) and think of that as the front page, you'll get the idea. Without the intro crap at the top.

    Basically, one post on the home page, with minimal other clutter - so your visitors concentrate on your writing and not on the enormous orange heading.

    Perhaps a Google search for blog recommendations by the people you read? Do they do that sort of thing?

    It's as much a question of pace as content. If you arrive, say one thing and post a link, people will assume it's spam (because, let's face it, 99% of posters like that are posting links to their useless crap). The trick is to arrive and join in. Comment on half a dozen things, take part, get your post count over 10 (or 20), then post a link to something appropriate.

    The more regularly you participate, the less the chance of being seen as a spammer.

    Nah, you just need to become an actual member before linking to stuff, rather than a fly-by visitor. (IMHO)

    OK, first things first: the likelihood of your blog paying a salary is low. Yes, it happens, but it's the exception rather than the rule, especially if you're not business-minded to begin with. It's entirely possible to make money, though. :)

    As far as advertising goes, I think you're in a tough spot. As I said, how would you advertise? What keywords would you use? What do you think your visitors type into Google to find your content?

    Off the top of my head, anything they would type is going to hit the newspapers and big names rather than you. Every newspaper in the world has a search engine entry for "opinion blog", "op-ed" and all those things. This is why I believe (though, as I said, I may be very wrong since I'm no SEO pro) that you'd be better off going the social route. Comment on the blogs you read. Debate and discuss in forums. Use social bookmarking. Autopost every update to Twitter.

    Since you're not offering a product, as such, I think (insert above caveat here) your chances of getting a following revolve much more around being in the right crowd(s) and building a reputation for discussion. You know, all that lovely bending over and taking it like a man to prove you're one of the boys and so on. ;) (Spot the traditional-Eton-based stereotype.)

    Hits will always outstrip fans, but they're one-off. Advertising may bring traffic, but you want visitors. There's no point in paying for ads that bring in thousands of hits if they don't bring in people who will come back again and again - you'll pay more than you'll get.

    If you can come up with advertising that hits your target demographic, hell yes - paying once (when you've got a ton of content, a nice design and a prominent subscribe option) to get a pile of traffic that includes long-term readership will definitely be worth it. But don't do it until/unless you have everything ready and you know who you're targetting (and how) or you'll just throw money away.
     
    TIEro, Apr 17, 2014 IP
  18. Noitartst

    Noitartst Well-Known Member

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    #18
    Ah. Well, first, I'm not going to defend the quality of my blog's structure. It's poor, and needs to improve. As to tags, I don't know what you mean, exactly. I've not used,any, at least consciously, and guess it's good.

    TIEro: On making a name for myself, I do wish to be famous, but I'm trying to follow best practices, in the process. On getting large numbers of viewers vs. visitors, I'll go for quality over quantity. That said, I'm still trying to figure out how it works.

    Look--I'm seeking folks here who'll brainstorm with me to figure out what I'm trying to do. If I'm wasting time SEOing, it's frustrating, because I'm not doing what I should be.

    Given the nature of my posts, where should I be going, and socializing, or what not, if not SEOing? Right now, I don't want to socialize. I don't want engage. Frankly it seems like work, but such is life. Specific, creative suggestions on this forum, though, based on my content would help ease the process, and help my frame of mind. Please, forgive my attitude; I feel, for whatever reason, burned, and it's hard to stay playfully engaging.

    Blogging has been an attempt to get out of my cave, and I'm sometimes fighting the urge to return. Look-arguing has been a good motivator for me, and if that could be somehow brough into play, I think I'd feel more motivated about all this.

    If somebody gave me a list of blogs I'd like, based on my blog posts, I could go over 'em lambaste 'em if I felt like it, and then 'im to dig deeper. That's a game I'd like, and would encourage me to reach, if only hostilely. Competitive, only intellectual.

    Hey--playing games with me doesn't have to be that negative, but I do need stimulation. SHrinks haven't provided me a place to cut loose, and I need it. I'm overly serious and sterile like a straitjacket, and need help busting free.
     
    Noitartst, Apr 17, 2014 IP
  19. kb24

    kb24 Well-Known Member

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    #19
    I didn't look at your blog but what keywords are you trying to target? If you are going to do SEO do relaize that its going to take time. I have a blogger blog and for the longest time I didn't do anything with it. But I started to add content to it (Good quality). And over time I started getting traffic to it. The key is good quality content plus good kw research. Look for "long tail keywords" it will be easier for you to rank in the search engines.

    Hope this helps.
     
    kb24, Apr 17, 2014 IP
  20. TIEro

    TIEro Active Member

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    #20
    You want to be famous, but you don't want to engage or do the work. That's going to be a problem. I noticed the anxiety disorder thing in your About Me, so I know exactly where you're coming from (I'm a full-time carer for my partner who has it, among other things), but you can't have it both ways.

    Harsh reality time: if you want to be famous, you'll have to be engaging. Whether that's playfully engaging or being a curmudgeon (or grumpy old sod, whichever you prefer) is up to you, but it's a requirement. No one - absolutely no one - can make a living out of blogging without engagement in some form, whether it's on their blog or in whatever else they do that makes them famous and brings people to their blog.

    The trick is to be engaging on your own terms and your own schedule (see forums, below).

    The hard work also comes with the territory: if you don't blog regularly (not necessarily frequently, but regularly), it won't be successful, either. You can't earn a salary off something you do whenever you feel like it. Well, you can... but not if it's blogging. At least, not if you're not already famous.

    Motivation is your problem, not your readers', your visitors' or ours. There won't always be someone there to pick you up when you feel like rolling yourself in your duvet and ignoring the world. You'll have to figure that one out for yourself, since we all get motivated in different ways. It's a bitch, I know. I try to blog ahead of myself, so I have a post or two spare for the times when I couldn't give a bald monkey's left testicle about work.

    Don't ask to be spoon-fed. People will help, but as soon as you start asking folks to do your job for you, you should start asking why you're not doing it yourself. We all like to be lazy, sure, but you're the only person in the whole world who knows exactly what you like. Search for them yourself.

    And by the way, it's hard to be constantly hostile. It's just as draining and tiring as being playfully engaging. It's also a lot harder to manage the reputation side and the emotional cost is high. Trust me on that one - been there, done that.

    OK, here's how it is - and excuse me for being really blunt and perhaps off the mark. You need intellectual stimulation but, because of the anxiety thing, you're nervous about going out and imposing yourself on other sites. So you build a blog and write what you like. That's good. It's your site, you feel at home and more confident to express yourself ('cos you own it).

    But then you expect people to spontaneously and magically find you, visit and start talking... and that's where the plan fails. There are literally millions (or tens of millions) of blogs online. Why would anyone visit yours? How will they even know it exists?

    The solution presents itself: advertise! But that's not really a solution, because (a) you don't know how to advertise such a blog (neither do I - not a single clue) and (b) it's not going to get the results you want. I'm not talking about financial results. I mean the deep down result you want, which is to be heard and to discuss stuff that interests you with people who (dis)agree. To get that, you HAVE to engage. You HAVE to make contact. You can't just stand on the street corner and talk, hoping passers-by will join in, because everyone will just think you're a nutter.

    So what to do?

    Personally, I'd go for frequenting forums and blogging regularly (say, once or twice a week - and keep any extra posts as future fodder). The forum side, once you've found a couple of good'uns (try Postloop), will keep your intellectual stimulation up and your online social contact active. It'll also fuel ideas for the blogging. Put your blog URL in your signature (here at DP as well - you still haven't done that), so people can find you, but just discuss on the forums. Don't post links for a while (as said before).

    Why forums? Because they're not so time-dependent. You can drop in when you're on form, and drop out when you feel like swallowing a litre of ice cream and watching cartoons. A day missed here or there doesn't matter (and can, in fact, be an advantage as it allows discussions to mature while you're away), so it fits into your undoubtedly erratic schedule (yeah, familiar with that, too). It's surprisingly easy to build a reputation and even a following on forums. You can also concentrate on one or two, then expand when you're comfortable. Or not. Flexibility level "awesome". :D

    So that's my advice: build from the ground up. Join and discuss on forums. Blog once (or twice) a week on subjects of interest to you, but mostly discuss on forums. Let the reputation grow around you, and forget SEO for a while. Write quality content and let people discover it for themselves. After a few months (which should fly by relative to how long they would feel if you were forcing yourself to blog and do ads and be all serious about it), look at things again and see if a bit of advertising or SEO would help. Or is even what you want to do.

    I find the serious approach works for those people who are all business-minded and organised and all that boring crap. You know, people who have milestones and goals, plans and marketing demographic analyses instead of enjoying what they do. People who study MBAs instead of doing a degree in something bizarre, demented and fun, like... er... astrophysics, politics or witchcraft.

    For me, I'd rather do things the enjoyable way, even if it takes longer to get financial results... even if they're tiny. I don't see the point in doing something uncomfortable or even distasteful just for the cash. I'd rather earn less and smile.

    It's only my 2c, but it'll buy a liqorice shoelace.
     
    TIEro, Apr 17, 2014 IP
    Fervil VOn likes this.