Just to clear up a common SEO misunderstanding. Alexa vs Google

Discussion in 'Search Engine Optimization' started by infimis, Mar 19, 2013.

  1. #1
    I run an SEO business and every now and then I get this inquiry:
    "My site is not doing so bad on Alexa but I don't see it anywhere on Google."

    I also see a lot of threads and posts about this. I'm just going to simply put it:
    Alexa has nothing to do with Google.

    Said that, you tell me why Alexa ranking is of any importance? Sure it tells you somethings about a site but in the game of organic search engine traffic Alexa is not the big dog ... Google is. I always recommend worrying about ranking on first page for as many different keywords/phrases as possible rather than stressing over Alexa rankings.

    Now, Alexa is a great tool to use if you want to flip a site and make some money. Because, you can easily show how well your ranking is doing in a particular country and let people assume you're site is GOLD.

    Other than that, I don't see a huge benefit in worrying about Alexa.
    Cheers
     
    infimis, Mar 19, 2013 IP
  2. indyonline

    indyonline Prominent Member

    Messages:
    4,626
    Likes Received:
    248
    Best Answers:
    2
    Trophy Points:
    335
    #2
    Alexa is worthless and pointless. Some people try to trick people into thinking it means something so they can sell a site but it is absolutely worthless. Too easy to fake and not accurate at all.

    I don't understand why you say "they ain't the big dog, google is". They're not even a "dog", they're not a search engine... There is no comparison, they are not the same thing...
    I think you might be almost as confused as the confused people you're mentioning...
     
    indyonline, Mar 19, 2013 IP