Hi all, Marketing isn't really my thing -- I'm a developer. However, I'm trying to come into it, and while reading marketing blogs helps... it's not something that is a good, solid introduction into the general workings. So I wanted to ask the experienced of you for guidance. I need to learn as much as I can in a small amount of time. (I don't have time to get a degree in Marketing!) If there are any books that are considered necessary or other materials that I can get access to, please share them with me and I'll get to work. Any other advice, on top, is very welcome.
I read a book that was instrumental to my online marketing....have it right here... Electronic Marketing For Small Business Low-Cost / High Return Tools and Techniques that Really Work. by Tom Antion
It's easy. Just do some market research first: 1. Find a hungry market 2. Find out why people want to buy 3. Give it to them The above 3 points is very important as it it determines whether your advertising campaign will make money or burn tons of money.
Marketing is my bread-and-butter. I've got marketing books as far as the eye can see. And I always have an updated copy of Dan Kennedy's Ultimate Marketing Plan on my desk. Well actually I have 8 Dan Kennedy products! I love his stuff. His advice stretches across many different industries, he's got an easy-to-read style, and it works. You will walk away enlightened. Good luck!
frankly speaking dude it takes a lot of efforts to get the traffic but once the traffic is there... you get the ball in your side then best thing is try and explore .. its an end less industry to make money