Viral marketing at its best! 15 million views in 2 weeks! I thought I would share as these guys have stepped above the plate! http://www.jkweddingdance.com/
I think that it's actually kinda gay, to be honest. Just not my type of humor I guess.... Definitely not something my friends would do. Also, it's not really 'viral marketing', is it? he he he he!
I was looking at it in the view of being unique and totally different. It did raise a smile which was much needed, but it wasn't hilarious. As for viral marketing, there is two points to be made here. 1. If it is genuine it helps their charity push and self promotion. 2. If its for the Chris Brown song, that is for sale on the video and has shot up the charts in itunes, then it was clever marketing. (i only say this because if i added chris brown to my video, it would be removed)