Has anybody had any success using viral marketing techniques and if so, what techniques did you use? What is your website?
It can be effective if you use the right programs. You don't want to go to a site that just sends out a bunch of poorly written, spammy emails, for instance. If you use the sites of integrity you should do fine. I'm thinking about getting more into it myself.
It really depends on the viral marketing site you choose. For me, i only enter sites that are recommended to me and operated by my IM friends. That way i know that there are real people i can trust behind that website. Viral marketing can offer solutions to jump start your online business or increase your website traffic to increase your alexa rankings. But always remember becareful when you spend your money. If the site asks you to pay $5000, then you had better be thinking what kinda off benefits will i be getting? Thats why i only join if i know that person really exists. It is a better assurance for me.
Viral marketing can be awesome if you're the first, or even consistently one of the top gunners to ride the social media wave. It's a refined technique based on timing, being clever/smart/witty, and hitting the right people and channels all at once. Do all of that in a killer combination and you'll pretty much get to sit back and watch your work do it for you as people share and re-share your stuff. On a related note: responsive marketing/real-time marketing. Oreo has been doing AMAZING stuff in the past year or so. They're coined as Social Media's Favourite Cookie/the social media darling by people all over the world now. I absolutely love what they're doing.