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Is video marketing really the future of SEO?

Discussion in 'Search Engine Optimization' started by nettacompany, Mar 21, 2019.

  1. #1
    So guys, almost every article on marketing I have been seeing on the net for a while now is stating video is the future and is or will be responsible for 80% of marketing.
    SEMrush
    I have also been getting a lot of emails for all types of video creation softwares. So what's the deal with all of this, to reach your target customers is there any real value to promote videos for products and services? Or is this all hype?
     
    nettacompany, Mar 21, 2019 IP
    SEMrush
  2. kjh-08

    kjh-08 Well-Known Member

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    #2
    Video is under utilized at the moment, which is why it works so well. It's not over saturated yet.
    Voice and AI is the future though.
     
    kjh-08, Mar 21, 2019 IP
  3. dcristo

    dcristo Illustrious Member

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    #3
    Google owns YouTube so it makes sense for them to heavily promote their video platform in the SERPs. Video content can also be really engaging so it can work really well.
     
    dcristo, Mar 24, 2019 IP
    beninbro and qwikad.com like this.
  4. sarahk

    sarahk iTamer Staff

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    #4
    There's a world of difference between SEO and Marketing.

    Are you wanting to know about video as a marketing tool or an SEO tool?
     
    sarahk, Mar 24, 2019 IP
  5. mrb1129

    mrb1129 Well-Known Member

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    #5
    Videos are part of general marketing not SEO. Sometimes, videos even rank better but there is a lot of difference between them 'Sarahk' suggested.
     
    mrb1129, Mar 25, 2019 IP
  6. scenium

    scenium Member

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    #6
    Video Marketing is good way to promote your business or products. Specially if you use voice over your video. Because as you probably already know but google can read the whole (Script /voice over) to help you get ranked. I will suggest to not focus only on Video marketing but it's part of SEO strategy.
     
    scenium, Mar 26, 2019 IP
  7. nettacompany

    nettacompany Well-Known Member

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    #7
    Well, are you sure?
     
    nettacompany, Mar 28, 2019 IP
  8. ümit köse

    ümit köse Greenhorn

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    #8
    % 37 of youtube world market is taking your traffic by mobile.
    In the foreground of the video, however, the sound is likewise
     
    ümit köse, Mar 30, 2019 IP
  9. sarahk

    sarahk iTamer Staff

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    #9
    Why does that mean?
    How does SEO help?
     
    sarahk, Mar 30, 2019 IP
  10. JEET

    JEET Well-Known Member

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    #10
    Videos are a part of your marketing, but I don't know how that helps in SEO.
     
    JEET, Mar 30, 2019 IP
  11. Manish.ebiztrait

    Manish.ebiztrait Active Member

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    #11
    Hi,
    Video Marketing is still the best choice in SEO. Today Youtube is the best platform for video marketing; According to Alexa's global traffic rankings, YouTube is the second most visited website in the world. you can check statics here: https://www.alexa.com/topsites
     
    Manish.ebiztrait, Apr 10, 2019 IP
  12. sarahk

    sarahk iTamer Staff

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    #12
    how does the video help SEO?
    Or are you just using YouTube to get traditional back links?
     
    sarahk, Apr 10, 2019 IP
  13. mrb1129

    mrb1129 Well-Known Member

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    #13
    Yeah!!! Youtube for backlinks, that would help!!!:p
     
    mrb1129, Apr 10, 2019 IP
  14. sarahk

    sarahk iTamer Staff

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    #14
    so it's not "video marketing", it's just having an excuse to post a video to get backlinks...
     
    sarahk, Apr 10, 2019 IP
  15. Manish.ebiztrait

    Manish.ebiztrait Active Member

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    #15
    Hi Sarah,
    Youtube is just an example of video marketing;
    you can also create attractive videos of your product/services and promote it on various video sharing platforms for effective video marketing.
    Here I'm sharing a list of some high DA sites for video marketing that can also help you in SEO as well.

    vimeo.com
    dailymotion.com
    twitch.tv
    netflix.com
    myspace.com
     
    Manish.ebiztrait, Apr 12, 2019 IP
  16. sarahk

    sarahk iTamer Staff

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    #16
    Thanks @Manish.ebiztrait - you’re still splitting out the video from the SEO - essentially video marketing is awesome but it isn’t the “future of SEO”
     
    sarahk, Apr 12, 2019 IP