Is this site real?

Discussion in 'Google AdWords' started by formula, Jun 27, 2008.

  1. #1
    Hi,

    I came across this website:
    http://www.keywordspy.com/
    It seems strange to me that they can tell how much a site pay for a keyword and how much traffic they generates from this keyword. I thought only Google knows...
     
    formula, Jun 27, 2008 IP
  2. Jwm909

    Jwm909 Peon

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    #2
    I recently noticed this domain appearing in our store's referring page lists, and checked it out. I performed several searches on my company and found that most of the results were keywords we have never bid on. I can only assume that this holds true for most other searches, and therefore have nothing positive to say about them.
     
    Jwm909, Jun 27, 2008 IP
  3. patzer

    patzer Peon

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    #3
    Its one of the tools I use in my new Adwords camapaign building. Especially when I am a little less familiar with the subject. Its a good starting place, but you need to be careful to only use some of the keywords. One program on "roadside assistance" has the wor d"roadside bomb" as a keyword. I can usually egt a list of 10k keywords together pretty quickly with the program, but it is a bit pricey. Good luck!
    -Patz
     
    patzer, Jun 27, 2008 IP
  4. Katie Scott

    Katie Scott Peon

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    #4
    As I understand it, many keyword tools purchase this pricing data (I don't know who sells it).

    Be assured that KeywordSpy is a real website that provides real data. Another one that provides the pricing data is SpyFu.

    However, it's definetely a buyer beware thing - I made the mistake of using these number to my VP of marketing - once and I'll never do it again. I found the information was dated and less-than-accurate.

    Keep in mind that the price will also vary with your landing page copy, ad copy & keyword relvant.

    If you need a price benchmark (though I still would not take this to my dept. head), go with Google's traffic estimator.

    The best model I like right now (and this might change in a couple of months) is ispionage.They don't give me price - instead, I can show my boss the ads as they appear on the search results. MUCH MUCH more relevant than the price.
     
    Katie Scott, Jul 3, 2008 IP