is this possible ?

Discussion in 'Google AdWords' started by GeorgR., Sep 20, 2007.

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  1. #1
    I put up a number of adwords adgroups, each with any keyword(s).

    Now i have a website running which uses some PHP to create dynamic pages.
    Adwords in the destination URL of the ad uses something like:

    www.mysite.com/page.html?kw={keyword}

    so the adwords-ad gives back the parameter of the keyword back to my site with the template/PHP where a dynamic optimized site is produced, on the fly, with that keyword.

    So..my main question is whether Adwords DOES give back the {keyword} paramater so i can use it in the destination URL of the very same add.

    ?

    thx !!
     
    GeorgR., Sep 20, 2007 IP
  2. MrX

    MrX Well-Known Member

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    #2
    Yes the keyword param is valid in the destination url. Many advertisers use it to track which words are actually converting for them.
     
    MrX, Sep 20, 2007 IP
  3. GeorgR.

    GeorgR. Peon

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    #3
    aha...i just did something better :)

    I created a shop-website für amazon-products, pulling an item w/ pictures off amazon and optimizing the site accoding to the keyword.....the KW which adword gave me back as a paramater :)

    In other words: I have hundreds of amazon ads now with keywords of products on amazon.com. I have ONE (!) dynamic page which i can use as a landing-page and for each ad clicked on adword this page will feature that item with my aff-link :)

    i did that mainly because SOME of the items i have ads runninng already share the same URL as another person's...so i need my own landing page for those items.
     
    GeorgR., Sep 21, 2007 IP