My site is tutorials site (Photoshop, flash, web...etc). No matter what I do, my ctr is not higher than 2% (average is about 1.5%). Is this normal for this niche or I'm doing something wrong? Take a look here: http://www.tutorialsroom.com/tutorials/category/photoshop/all/1/ and in the main page: http://www.tutorialsroom.com
how much traffic do you have ? what have you tried ? Did you tried to make multiple page designs and see which design convert more ?
Many things can be a factor in trying to figure out just why you are getting a low CTR. Traffic: How much? From where? Ads: Size? Location? Colors? Are you changing the location, the colors, etc to help stop ad blindness of repeat visitors. A low quantity or low quality traffic can result in thousands of impressions and ZERO clicks. I had that happen when a page of mine went viral in stumble upon. I got over 5k impressions and 1 click... and if I am not mistaken, that click was organic. The rest of the time I get maybe one or two impressions on the page (and related pages) and the CTR is horribly low... then again, that's OK with me, it's not my main page(s). No . post me not see recognizable english !! why
LoooooL, You made me fall to the ground laughing Well, traffic average is 500 unique visitors daily, page impressions average is 850 daily. Most of my visitors come from US then England. Sources are links to my tutorials and organic search. 85% of my visitors are new so I think the problem is not ads blindness. I have tried changing ads colors, size, location, most things I have read on this forum and on the internet but I couldn't get more than 2% no matter what!
2% CTR is not really bad. People who get 4%-5% must be doing on the face advertising or must have real noob visitors. CTR depends on your ad placement as well as visitors. If you have optimized the placement and colors, there is nothing you can really do about the rest. There are many sites that get less than 1% CTR, so dont feel bad about what you are getting.