I have written an ebook on how to overcome panic attacks. However, my knowledge of marketing is very minimal. Consequently, I cannot tell if there are already too many products like this already on the market. Can someone determine for me whether or not my target market is already flooded?? If so, should I try to make this into a course or do you think that is flooded also? Please realize that I know how to do a google search and see what other products in my niche are out there. I just don't know how to go about determining when the market has reached a saturation point. Somebody please advise.
I have seen popular ebooks on this topic. You should try to find low competition high traffic keywords in your niche. This will help you a lot in getting targeted traffic.
I personally dont think your market is over saturated. if you do a search in google for overcome panic attacks you will see that only 435,000 results come up. To me that's not that much, also if you do a search for overcome panic attacks e books, even less results come up. If I wear you I would try and market it as a natural way to cure panic attacks with out pills. Seems like everyone these days is on zoloft or some form of meds for anxiety. Not sure if your course/treatment cures or helps prevent anxiety but go the natural route, everyone is trying to be green, and organic and natural these days so you can hop on that and use that as leverage.
I like the idea of making it a green title. Yes, my ebook is about overcoming without medications. Can you think of a catchy title? I have never been good with titles. Also, would i encounter any problems by using a pen name? How would this affect payment processing? I would like to use a pen name because mental illness carries a stigma and would not want to publicize the fact that I was once mentally ill.
It does not matter if a particular subject is flooded or not. You can advertise in places where your competitors do not. In addition, you can have better ads, and a better site, so it does not matter. I wrote and market two e-books. One is on dating, and the other is on website marketing. Those two subjects are REALLY saturated. I could care less, because just about all of my competitors don't even advertise. I do. And of the ones who do, I still outperfom them. In addition, I have a much nicer site, heh ~ so.... So, with all that said, don't worry about it. Just be smart about it.
Do some research using Google's Keyword tool it will give you fairly accurate figures on your market. I have sold a panic attack ebook as an affiliate from clickbank using Yahoo PPC and it converted fairly well. As Cooper12 said if you have a good product and sales vehicle don't worry to much about the competition. Kind regards John
Sportsfan, I can't answer your question on market saturation because I, like you, don't have the technical know-how. However, I wanted to chime in and say I think your e-book has the potential to help and reach a lot of people. Anything naturopathic will always be a hit as more and more people are moving away from meds. As a person who has suffered from anxiety in the past, I would love to read this e-book. I never took long term meds for it. I used natural methods such as mediation for relief. Please let us know when the book is ready.
If you find that your market contains many competitors, all you need to do is make sure your own peroduct has an edge - wether that be a better sales page, better bonuses or whatever.
Sorry to sound so naive but what kind of bonus can I give with this ebook? Army, I'm glad that you are interested in reading my book. That will motivate me to roll it out soon enough. Also, is it ok not to use my real name in the ebook?
Your real name is preferable to gain more trust. If you want to hide your true identity who want to buy your products?
The Internet is too big to be saturated, if you believe your ebook can help people, go out and sell it other than worrying about the saturation, just my 2 cents
ainmohd, here is the reason I want to hide my true identity: In my book, I talk about how the panic attacks made me have some really weird experiences. I describe these experiences. Someone not familiar with panic attacks would probably label me as nuts. You're probably wondering why I should care since people unfamiliar with panic attacks wouldn't be buying the book anyway. Here is why: Let's say that I apply for a job and they run a background check on me; they always run background checks. Maybe part of the background check would include a google search. Then, in the search, they could find my name associated with the ebook. That may be enough for them to think 'this guy has issues.' Let's say they take it one step further and buy the book to find out more about me and they read it. If they aren't familiar with panic attacks, they're probably going to think i am nuts and not hire me. Or, lets say I am already working for a job and they google my name just for the hell of it. Again, if they read the book, their opinion of me would change and they could be looking for any excuse to let me go because they might be thinking 'this guy is nuts.' This is the only ebook that I will probably ever write. Unless it makes me so rich that i don't have to work, don't you think the above reasons are a cause for concern? I'd like to get a few peoples' opinions on this.
As long as you do your research correctly and thoroughly, then write articles on those keywords you should have no trouble getting traffic.
There's nothing WRONG with using a pen name. If you look at the guy from Double Your Dating, for example he built a hugely successful business under a pen name. At the same time, I personally wouldn't be embarrased about people finding out that I'd had a nerological condition. Especially if I'd written a book trying to help people suffering from it. I mean, when you think about that it's a pretty cool thing that you're doing. But then again, it's your career, not mine. Do what you feel is best. Good luck!
No market is ever saturated if you apply the proper marketing to it. For what it's worth, the medical field is generally very competitive.
I don't think any market can reach a saturation point. Sure, there will be many others that are offering a product similar to yours, but you can always one up them. If your product has a USP, you can overcome your competitors. If you have the monetary resources, I suggest you hire a copywriter to create sales copy for eBook. Additionally, there are online marketing companies that you can hire for as little as $30 per month to seriously increase your website's traffic. Well, these are just my 2 cents. HTH, Jazmin