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Is this a good Marketing Ploy?

Discussion in 'General Marketing' started by The Bird of Prey, Jul 21, 2010.

?

Is this a good idea?

Poll closed Jul 28, 2010.
  1. YES

    50.0%
  2. NO

    50.0%
  1. #1
    Here's the scoop...

    A non profit organization is trying to win a grant through the Pepsi Refresh Challenge.
    To get attention they put the company president in a Dog Kennel for 10 days.
    They are broadcasting the webcam feed 24/7 from their website. ( http://pawinhandmatch.com/ruffingit.php )

    They put up vote buttons to get you to vote at the Pepsi Refresh Challenge as well as Digg, Yahoo Buzz, FB and twitter buttons.

    SO...
    Was this a good idea or are these people crazy?
    SEMrush
     
    The Bird of Prey, Jul 21, 2010 IP
    SEMrush
  2. furca

    furca Well-Known Member

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    #2
    furca, Jul 21, 2010 IP
  3. Kirsten

    Kirsten Peon

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    #3
    Eh, a little shameless self promotion never hurt anyone I guess. As far as the marketing idea, it's been done, a lot, but they do have the tendency to go viral quickly so in that sense, it's a good idea.
     
    Kirsten, Jul 21, 2010 IP
  4. factchecker

    factchecker Peon

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    #4
    it's not shameless. It's shameful.. Actually it's stupid.

    This is a community where everybody follows rules. You come in here and try to get a free pass.
     
    factchecker, Jul 21, 2010 IP
  5. Kirsten

    Kirsten Peon

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    #5
    Ummmm I'm not the OP "factchecker" maybe you should check your facts better :) I was just answering the guys post with a short opinion on the question, if you don't like what he posted shouldn't you be addressing him instead of me, or PM'ing him instead of me?
     
    Kirsten, Jul 21, 2010 IP
  6. factchecker

    factchecker Peon

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    #6
    I am so sorry. I don't know why I missed that.
     
    factchecker, Jul 21, 2010 IP
  7. Justin_Dupre

    Justin_Dupre Peon

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    #7
    I think it's a retarded idea. There must be plenty of better idea out there to get attention.
     
    Justin_Dupre, Jul 21, 2010 IP