Hello all, I am looking to see if there is a way to see the keyword search phrases my competitors are using? Just want to see if I am in the same arena as them. I see there are some utilities out there, but wondering if those really work and if there full of spyware and stuff. Please advice if possible. Thanks in advance
Easy. Find the best keywords that your site should target, then see which sites are consistently appearing in the top 10 for those keywords. THEY are your real competitors.
To see what keywords your competitors are buying on adwords, check KeywordSpy.com or any of the other sites like SpyFu etc. Target keywords that you think your customers would search for when looking for your particular product.
i am agree with Dan Schulz, thats the easiest way to find competitors and you can also find their back links , i.e quality links....