Hi All, I have came across many people asking as to whether SEO os really necesarry for increasing the traffic of their website or not?? Well being from this field for quite some time now as per my understanding and knowledge on the same, I can say that the answer is not necessarily Yes. You might and might not agree with me but as per me if any of the following examples apply to you, then you may not be requiring an SEO campaign as of NOW: 1. If your website is very specific for certain group of audience and doesnot require too much of public intervention then yes u do not require SEO. e.g. sites of universities and organizations especially made for students and employees resp. 2. When ur site already ranking well in the search engines, due to brand name etc, and you're satsified with the traffic n sales the u dont require SEO. 3. When you facing some business fallouts, then u need to concentrate ur resorces n energy elsewhere rather than SEO. 4.If you are planning to revamp or redisgn your whole site again then go for SEO only after you have restructured your site again. For other cases yes, SEO is necesarry for your website. I am suer some might agree with me, wheras others might have some other explaination for the same. Awaiting for the response from all of u... Thanks & Regards, Kailn Morgan
If you have really great content, then your visitors will do your SEO (or at least the link building) for you. Just make sure that your on-page optimisations are done well.
While this one is OBVIOUS, like saying a company intranet doesn't need organic traffic... NOW I would argue that a university site could give some thought to SEO so that it's repository of information is easier to spider and thus can be searched via Google by students etc.. ( via Google site search). It would ensure proper classification of the information Not true at ALL. Only the VERY LARGEST of companies have this luxury, and as with the above, some SEO considerations should be given to ensure it is properly indexed and organized. Furthermore there are ALWAYS new terms to target. No on OWNs the market on all the potential terms in their market. This should not be overlooked or assumed. Uh - huh.... another simplified OBVIOUS statement. If your business is going down the shitter and U have no $$$ to play with.. certainly you won't be outsourcing any SEO work. That DOESN'T mean they could not benefit from orgaic traffic, the crux of your peice. Simple again unfortunately. So, be safe in the knowledge you are no new Dave Pasternack.... even sites that may not benefit from SEO for organic traffic, can still benefit in other ways from SEO..... Happy Monday everyone.. we're off to a roaring start here... weeeeeeeeeeeee
ya u may be right, but as per the 1st expalination: I suppose most of the university site would not like to go in for seo bcoz the information they have on their site is mostly for their own students (who wld definitely kno the site of their university) also as per in the 3rd pnt yes definitely i agree with u tht organic SEO wont do any harm... but the point that I wanted to make is this tht if a person's business is falling out then he shld be concentrating and utilising his resources on areas that will provide him quick results... as we kno patience is synonym of SEO. so he shld rather look in for other areas raher than SEO but if still he wants to concentrate on SEO... n always welcome for the same.. n yes i defintely agree with u no matter whtever a site's theme is, every site can still benefit, in one or the other way, from SEO... Let the week begin.....
I used to be a big Nay sayer on SEO. I believed that as long as you do great viral marketing with good content or a great service the traffic will come and SEO will do itself. I believed that till I lost half my revenue last year because one of my biggest sites went supplemental and I dropped from the serps. In a way I was right about being an SEO doubter because SEO had done itself with all the backlinks I got and I shot to the top of the serps because of it. I stopped promoting my site because I was getting plenty free traffic and rising. But had I done proper on page SEO and ensured I built editorial quality backlinks alongside the linkbacks I was getting from myspace and others I would never have dropped. So yes SEO is VERY important.
I would like to simply say that if a company or business has got enough money to advertise, SEO is probably not their first choice. PPC and other advertising services are better for quick results and time saving. SEO is for those cheapy wembasters like me
I don't agree with you. PPC brings visitors while you pay for them, when you stop paying your business stops so SEO is a must p.l.u.r.
Same here Cool - if they have the budget do BOTH. SEO is, in the long run, the more cost effective of the 2 and generally returns a higher ROI
Search engines could provide 50% of your revenue. Google isn't as smart as a niche consumer. That's why you have to push your website in the right direction. If your website blows and content sucks, then Google drops you down a notch.
hello to you also. yes, seo is very much necessarry, if you are making 10 hits a day, with seo you make 20 hits, for those of you who makes a 100 hits may say, why seo, when am making traffic all right, then the answer is, seo will give you 200 hits, simple enough, right. more seo more traffic, till it's over optimization......... ok, let's talk about your examples now! if you don't do seo, your website let it be for any specific group, will never get indexed. how will you start making traffic, almost impossible. you have to personally give your url to your employes, and if the computer's default search is google, then might be possible, the browse will take to a different site. people don't really type in the whole address in the address bar these days. they just enter the domain and expect it to take to the website, if not indexed then problems will occur......... what will hapen in that case is, probably another website, most certainly your competitor will take your top position some day. no, concentrate more on seo, actually you are right up to some extent, though i still think if you do seo, probably you will recover from fallouts soon. agreed! actually no one agrees with any one. though seo helps you in all cases, as competitors are growing every day. guess what, if you own a company site that is not indexed in google, your competitors can make a similar site in google, and get it indexed. then they can make money out of your good will. right!
right dude.. compeltely agree with u... and these examples (or reasons) tht i hav given r from my own experiences tht i have actually got from few people for saying no to SEO....
I often encounter people who offer the following reasons not to do SEO: 1. “I don’t have enough money.†- For organic SEO u dont require any SEO budget. Yes it is true that we can make substantial improvements in our website without spending a dime. 2. “I don’t have enough time.†- SEO process is a very flexible in nature. The result might tak loger time but even if u do SEO everyday just for an hour dedicately then also u will see result for ur website. 3. “My website sucks!†- Trust me if everybody waited until their site was perfect before doing SEO, nobody would do SEO. SEO is all about making ur site gud in the eyes of both the user as well as the crawler....
Let me share my story. The biggest car manufacturer in my country doesn't do its SEO. I do my SEO and as a result, my website rank no 1 in major search engine as well as some other websites below me. The official website of the company is at the third page of SERP. I get about 300 visitors for the search term every day. What's the effect? Maybe some people may give misleading information, manipulate and some other things which may cause damage to the real company.
This is what it's all about. I believe everyone can benefit from SEO, since it's possible for malcontents to discredit the entire industry. Further, for professional webmasters, it's an absolute necessity, since we're in the business of being middlemen.
yes definitely no matter whatever excuses people give every site can n do benefit from SEO. Also since our majority of people are becoming net savvy that is y every advertiser has shifted their focus on online advertising even. also there r so many business tht i kno, who hav created a niche position for themselves as a brand name, n all the credit goes to their websites. hence i believe tht SEO is indeed necessary n important for every website , or rather for every business n if thy dont hav a website then they used create one 2day itself... so as not to leave any chance of letting their target audience miss them.