I was just thinking about smart pricing, and how a site with really poor CTR and conversion will drag down the CPC of your account. I have thousands of impressions with DP's ad sharing with one click. I think that if anything, this is only hurting me. Should we pull out of the revenue sharing? I doubt anyone here has a high enough CTR on the forum ads that it is not going to hurt them in smart-pricing terms!
That's assuming smart pricing is based only on CTR (which I doubt). The forum serves more CPM ads than content based ads (which you can see in your reports now), so... Although if you are worried about it, my best suggestion would be to just not use it. Then you are at least certain the rev share stuff doesn't have anything to do with your account being "smart priced".
I find that a little strage, because when I check my Adsense, it is displaying for me 3,459 Contextual units with 0 site targeted units, $0.07 profit from 1 click. Do members ever see CPM ads here? Or are the CPM just served to the public, while CPC ads are served to members?
If it is the case that it is just CPC ads for us, would it be worth pulling out then b/c of smart pricing?
What is the diference between CPM ads and contexual ads? Which one is better? Does CPM correspond to "site" in reports page?
lol. I hope you werent expecting DP to give a scientifical/analytical answer to your point! Makes me chuckle this board sometimes. *Ponders what an old fashioned word "chuckle" is and wonders if a 21 yr old should be using it..... Edit: when the word "scientifical" goes mainstream, remember you heard it on DP first folks!!
I wasn't expecting a scientific, analytical answer to this. I just thought that since CTR is *one* of the factors affecting smart pricing, whether the 0.001% CTR I had with DP would lower my revenue across the account. I was hoping to hear opinions from people more knowledgeable about smart pricing than I am.
As far as my knowledge about smart pricing I would like to add few words. As a advertiser I wont care how many times my ads is displayed on the publisher site all I care is about CTR and Conversation so keeping logic in mind I would say that smart pricing effects only when some one clicks on the ads and that click turn into sale on the advertiser site or not. If keep on getting clicks from a site with no conversation I will stop displaying ads on that publisher site which results in smart pricings. In short smart pricing has nothing to do with impression and CTR it depends on conversation. Hope this help you understand. The above statement is my personal knowledge if anyone wants to correct this I am open to listen any comments.