There is a BIG difference between planning a site to make you money and one that provides value that you may recognize only years later. My site was originally served via gopher and moved to http when it became available. At the time there was no intent, hope, or even thought of financial gain when it was started. Maintaining it has given me experience, but you can't say that it was started with the intent of any gain whatsover other than the satisfaction of making information available.
Maybe MFA isn't a perfect term, but it's the one widely used and we should stick with it. GMail isn't a Made for Adsense site the way you understand it. They meant to make money with it but Adsense wasn't the method they initially thought about when some guy came up with it. As it is now, MFA doesn't mean a site created to be supported by adsense. It means a site where the only goal is show ads and the content is either absent, auto generated garbage, or very minimal. If we were to change it, I agree POS (piece of shiat) is better. But let's not get bogged down on terminology, and let's not try to give POS sites any legitimacy either by providing some polite, neutral term. It's like when spammers try to call their activities "direct marketing". No it's not, it's harassing people with junk.
no, what you did was post false information. there are thousands of non-profits, along with the u.s. government, and various religious organizations, that would disagree with that claim. stop trying to justify what you do by trivializing mfa/arbitrage sites in general.
Good thread I started off didn't I? Anyways MFA not MFA or whatever you want to call them. If you were to do PPC arbitrage nowadays involving such site how would you go about it? Any trade secrets? Cheers
To keep your Adwords cost low use older domains, if you don't have an established look into purchasing one. It may take time to find one if you don't have one already. Provide value to users, this can be tools or content. The quality of the content is a big driver in the cost of Adwords clicks. Write ad copy that matches your content. You can place a keyword in the title and each of the two text lines. One trick is to place keywords in an arrow formation at the start of the title, at the end of the first text line and at the start of the second line. Follow what Google advises on Adsense placement. You will probably want to test a few niches as not all niches will do well with Adsense and Adwords. Think about niches that are business to business. Business spend big money on selling but not many people build sites in the B2B arena.
Thanks for getting back to the topic mate. I am bit surprised by your suggestion that older domains have lower advertising cost in AdWords. How does that work? Do they get better QS just due to their age? I never thought of this one. And the keywords in arrow position? Does that really work. Thats excellent advice if it does. Of course I will do my best to get some valuable content in but since aiming on quantity rather than quality (maybe I should not) it may not be anything spectacular. And yea niches niches niches...one hears it everywhere most of the time. Its hard to find one and stick to it for me. If I may pick your brains bit more and prehaps ask too much: any suggestions? B2B in what area you reckon? Thanks for patience, jkoll
See this: http://www.shoemoney.com/2007/02/06/google-adwords-arrow-trick-to-increase-click-through-rates/
I have actually had pages that ended up requiring very large minimum bids (dollars) that I moved to another domain and the minimum bids dropped back to pennies, I pay more than pennies just to get decent traffic but the minimum is 1/100 of what it was on the newer domain. Not all newer domains will see such bids but there is a lot of trust in older domains. PM me your general niche and I will follow up with some questions and suggestions.