is my cost per conversion ok ? please review my campaign.

Discussion in 'Google AdWords' started by Sherif Omar, Nov 1, 2010.

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  1. #1
    hi all, i'm running ads on google for a niche dating site, here are some stats :

    1 - i run the ads between 6pm and 3am (people don;t sign up for dating sites during the day)
    2 - i have 3 different campaigns - one image ads, one text ads for search and one text ads for the display network
    3 - my average cost per conversion (signup) varies between 50c and 70c.

    I was wondering if anybody has similar experience with a dating site and if my conversion costs sound low/high/about right ?
     
    Sherif Omar, Nov 1, 2010 IP
  2. abanob69

    abanob69 Peon

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    #2
    abanob69, Nov 1, 2010 IP
  3. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #3
    Are you making a profit at the end of the day? If so, your cost per conversion is OK. Profit = Revenues - Costs
     
    Lucid Web Marketing, Nov 1, 2010 IP