Is it useful to add all KW mathes?

Discussion in 'Google AdWords' started by justOUT, Jul 23, 2008.

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  1. #1
    Hi All,
    I am a new member here.
    I have a doubt regarding the KW matches. Is it wise to add all the KW matches (exact, phrase and broad) to an account?
     
    justOUT, Jul 23, 2008 IP
  2. zk200083

    zk200083 Peon

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    #2
    Probably no.
     
    zk200083, Jul 24, 2008 IP
  3. vesparich

    vesparich Peon

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    #3
    I prefer exact or phrase or both.
     
    vesparich, Jul 24, 2008 IP
  4. robertpriolo

    robertpriolo Peon

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    #4
    exact and broad match will cover every search possibility...

    Phrase is kinda pointless unless your getting lots of untargeted traffic, then phrase might help control spend
     
    robertpriolo, Jul 24, 2008 IP