hi champs. I am new to the Internet Marketing, so need the Gurus`s Help. I have a little question that perhaps many of us would like to know the answer to. I have developed a website and need signups/members/traffic. So, i need to market it and SEO it. Apart from all SEO, link building and other techno stuff, I think to promote my site using an email campaign, but a targeted email campaign. I mean i will get the list of email addresses of people i intend to invite on my site and send them a mass email with some proper ethical newsletter way from my website or some other software application. (number if emails being some thousand.) Is it a Right way to do it? or its someway unethical and can be harmful to me in any ways. i neither want my domain to be under spam for gmail, ahoo, msn etc. neither i want to spam anyone. Need your valuable comments n guidelines on the same. please help. Thanks in advance. regards deep
How do you intend to target the emails? Where will you get the list from? Doing what you suggest can only be considered 'targetted' if the addresses have come from a sign-up to a similar site or sites. Otherwise it's spamming IMO.
Yes, you need them to join an autorespoder and let them verify that they have indeed agreed to be email by you.
Well spam is theocratically termed as any email or any advertisement delivered to a person without his wanting it. But as far as I have read, and I may be wrong, sending an email once to a person who did not ask for it is not considered spam. It is just like sending someone an invitation to become your friend. So even if you send one million people an email once about your product, it shouldn't be categorized as spam. This is what I have read and support, it may not be necessarily correct. And if they have agreed, then I do not see any problem.
ok.. reply to some doubts.. 1/ i am getting the email addresses from all over the Internet by manual research and copy pasting into excel and have hired few people for it. 2/ i will be sending email to all of them just once and ask them to join the portal and will be providing all users an option to remove me link in the mail in main body. 3/ Then, no mail will be sent to them ever again by me, nor the email addresses would be shared with anyone. Is it all ethical, non-spaming and legal now. Please confirm and i will be taking the decision. Thanks to all guru`s who have answered so far and rest in advance. regards deep
Better you have a opt-in form in your site and get people by doing SEO, PPC etc. if people likes your site they'll provide their emails to get more info in future. This is the best and ethical way to do online marketing, other than there is lots of black hat methods but risky.. above you said is one of the black hat methods, people here can't give any guarantee on that...
i would suggest paying for (get-paied-2-read-email , sites) , that way its not spamming But in doing what you gona do now , You really need to send them once and only ONCE! (the link you said about it , should be used like (CLICK HERE TO ACCEPT OUR EMAILS TO BE SEND TO YOU OTHERWISE ITS WONT) I guess you get my point Just out off the topic : Searching in the forum for emails , isn't your job and nor the people your hired them Thats bots' duties
Absolutely. Far safer and ethical to use a double optin process with your auto responder. You can use a landing page and possibly offer a free report related to your niche, then advise them that you will send follow up tips or a weekly newsletter etc. That way you are building a targeted and ideally, more responsive list.
if one wants a quick start, i think its ok to send email as an info saying lunching xyz and details of the site. now for further you can have a newsletter section to sign up. if they like they will do. spuming is something different. if u keep on sending regularly that will be treated as spuming. i dont think there is any risk sending once.
Yeh, exactly. I second (third) this. I would also suggest that instead of hiring people to collect emails, you could rent some mailing lists, or provide some sort of affiliate campaign - and promote your affiliate program to other people (who already have the audience).
You are coming very close to spam with your idea - maybe not the legal definition, but I do think you will end up annoying a lot of recipients, instead of getting them to join your site. Could you maybe pay for an advertisement in some opt-in mailing lists, to build your own list in a less intrusive (to the end user) kind of way?